Contact O'Dwyer's: 271 Madison Ave., #600, New York, NY 10016; Tel: 212/679-2471 or Toll Free: 866/395-7710
O'Dwyer's Inside News of Public Relations & Marketing Communications - Travel & Tourism PR: July '14
 Sign In | Subscribe | Free E-Mail Newsletter rss,facebook,twitter
rss facebook twitter Sign-Up for O'Dwyer's Weekly E-mail Newsletter

Category: Public Relations SocietyReturn to Latest News
Wed., May 14, 2014
Publicis, Take Treasurer McClennan out of PRSA
By Jack ODwyer
levyPublicis CEO Maurice Levy, fresh from a humiliating tangle with Omnicom, should tell employee Mark McClennan to quit as treasurer of PRSA, a further blot on the Publicis escutcheon.
Category: Public Relations Society
Wed., Apr. 9, 2014
Groups Can Bar People Legally But Not Ethically
By Jack ODwyer

augustaPRSA, in barring reporters as members, opens itself to legal action as well as trial in the Court of Public Opinion. It allows employees of BusinessWire as members, so why not reporters?

Category: Public Relations Society
Fri., Mar. 28, 2014
PRSA Treasurers Fumble Job by Withholding Data
By Jack ODwyer

mark mcclennanPRSA treasurers, including 2014’s Mark McClennan of Schwartz MSL, cave to information-stingy staff. The title is fake just like the castrated secret Assembly, the bogus APR process, and the Ethics Code of the Society which champions the “free flow of information.”

Category: Public Relations Society
Thu., Mar. 20, 2014
PRSA Exec Search Is Chance for Chapter-Led Reforms
By Jack ODwyer

Revolutionary WarThe 110 chapters of PR Society of America can take the bull by the horns by running the search for a new staff executive. The search committee should be ten chapter presidents.

Category: Public Relations Society
Mon., Mar. 17, 2014
Editorial: PRSA Must Not Repeat the Mistake of Murray
By Jack ODwyer
Bill MurrayBill Murray, the resigned CEO of PRSA, was the worst Society staff head we have experienced since 1968--temperamentally and physically unsuited for the job. This mistake must not be repeated.

Category: Public Relations Society
Wed., Mar. 12, 2014
Murray Joining Much Smaller Organization
By Jack ODwyer
ncaEditorial: Bill Murray, who has resigned as CEO of PR Society of America with nine months to go on his contract, is joining a much smaller organization.
Category: Public Relations Society
Mon., Mar. 10, 2014
Murray Forced out of PR Society of America
By Jack ODwyer
bill murrayBill Murray, whose seven years at PRSA were marred by anti-press, anti-communications, anti-New York and anti-democratic policies and practices, has resigned, a move we believe was forced on him.
Category: Public Relations Society
Wed., Mar. 13, 2013
Black PR Society-NY Stages Entertainment 'Boot Camp'
By Jack ODwyer
Sixty members and guests of the Black PR Society-New York learned “The Good, the Bad and the Ugly of Working in Entertainment PR” and the “Five Principles of Effective Social Media Engagement” at a meeting of the group Feb. 26 at Burson-Marsteller.

“The Good, the Bad and the Ugly” was presented by Michelle Huff, founder of Huff Events & PR, and the “Five Principles” was presented by Shante Bacon, CEO and founder of 135th Street Agency.
Category: Public Relations Society
Thu., Mar. 7, 2013
PRSA 'Unconference' Mulled Diversity, Ethics
By Jack ODwyer
Diane Gage LofgrenDiane Gage Lofgren, chief communication officer, brand communication, Kaiser Permanente, Oakland, said that diversity and ethics were two of the major topics discussed at the three-hour “unconference” of the Society Assembly Oct. 13 in San Francisco.

Her report, published on the Society’s website March 5, comes about four-and-a-half months after the Assembly.

For the second straight year, reporters were banned from the meeting of the Society’s legislative body.

The only report on the meeting thus far has been from several senior members who said it was “the most utterly useless Assembly in the history of the Society.” They felt Gage Lofgren was treating them in a “condescending” manner by telling them not to be afraid of an “unconference” that had no set agenda. “Did she think she was doing a session for newly-elected Brownie troop leaders?” they asked.
Category: Public Relations Society
Mon., Mar. 4, 2013
New York PR Career Forum Sounds Like Georgia's
By Jack ODwyer
PRSA/New York, the Society Foundation, Council of PR Firms and the New York University PRSSA chapter are sponsoring a “Career Forum” April 2 that is expected to draw 300 students to the Kimmel Center in New York's Greenwich Village.

sealNYU's Kimmel Center
It’s shaping up as a near-duplicate of the flawed career day held by the Georgia chapter in Atlanta Feb. 22.

Reporters will be banned and any publisher who wants to display directories, books, magazines, etc., will have to pay $1,000 to do so.

That would put a crimp in any literature table. No such table at all was allowed in Atlanta.

Louis Capozzi, adjunct professor at NYU and retired chair of MSL Group, is president of the Foundation.

Shira Palka, who has had internships at M Booth and Peppercom, is president of the chapter. She is associated with Muck Rack, where journalists and sources connect, hosted by Sawhorse Media, which operates web portals.
Category: Public Relations Society
Mon., Feb. 25, 2013
PRSA's Richest Chapter Serves Light Fare to Students
By Jack ODwyer
The PR Society of America Georgia chapter hosted more than 200 students Feb. 22 at a “Real World” career day whose program included a presentation by Coca-Cola on what it did at the 2012 Olympics in London, a talk by a PR career specialist on developing personal “brands,” and a keynote lunch address by PRSA national chair Mickey Nall on how older and younger staffers work together.

The students were charged $80 each to attend, although the chapter has $317,000 in a non-interest bearing account and no payables, making it the richest among the 110 chapters in the Society. [Chapter financial information is available in its 990 tax return via Foundation Center 990 Finder. EIN is 58-6043704.]

Although reporters were banned from everything but the luncheon address by Mickey Nall of Ogilvy PR, students at the career day provided coverage for this website.
Category: Public Relations Society
Thu., Feb. 21, 2013
Marriott Guards, Police, Bounced Reporters
By Jack ODwyer
Marriott security personnel, accompanied by police, evicted reporters covering for PR Watch on two occasions.

The guards and police were operating at request of the American Legislative Exchange Council, an organization of 2,000 state legislators and 300 corporate representatives that prepares “model” bills for submission to legislatures. ALEC, whose EIN is 52-0140979, had $9,218,069 in revenues in 2011, a gain of 28%, and net assets of $3,604,784 at the end of the year, a gain of 141% from previous assets of $1,492,240. Current chair is Connecticut State Rep John Piscopo, senior Republican whip of the state legislature.
Category: Public Relations Society
Tue., Feb. 19, 2013
Corp. PR Vet Potter Needed at GA Career Day
By Jack ODwyer
Wendell Potter, author of "Deadly Spin," who appeared at the 2009 conference of PR Society of America with Arianna Huffington in a panel on healthcare PR, would be a good speaker at the “Real World” student career conference of the Society’s Georgia chapter this Friday.

Few things are more “real” in corporate PR than Potter who spent 20 years with CIGNA. His book tells the bad and good of corporate PR but the general drift is negative. He finally quit because he could no longer “look at myself in the mirror.”

Potter tells of the marketing, legal and other pressures on corporate PR people which is what the 200+ student attendees need to know. One of the panels is on “Corporate, agency or non-profit PR?”
Category: Public Relations Society
Mon., Feb. 4, 2013
PR Students at Job Fair Will Ask, 'Where's the Beef?'
By Jack ODwyer
A PR storm is blowing up in Atlanta involving Popeyes, a chain of fried chicken fast food restaurants whose VP-communications Alicia Thompson may help to serve “fast food for the mind” to PR students looking for unpaid internships and career advice. 

AFC Enterprises, Atlanta, owner of Popeyes, which has nine outlets in New York, is accused of excessive pay to corporate executives by Institutional Shareholder Services, which monitors corporate behavior. Investors have “high concern” over compensation, says the ISS “Governance Risk Indicator.”

CEO Cheryl Bachelder has sold stock worth $2,635,276 since Sept. 7, 2011, for which she paid $772,863. Ten of the transactions are since Dec. 2, 2012 and include the sale of 10,333 shares on Dec. 23, 2012 for which she paid nothing (“Option exercise at $0 per share”). Her pay in 2011, according to Forbes, totaled $2,504,920 and included salary of $675,000; restricted stock worth $845,342; option awards of $330,440, and “other” pay of $38,538.Bachelder could not be reached for comment today. Her assistant said she was out of the office and referred the call to Thompson.
Category: Public Relations Society
Today's Poll:
Who is wining the media war in the Middle East?
View past polls
Snapshots - 10/17/08
O'Dwyer's NL
Jul. 14, 2014
O'Dwyer's Newsletter O'Dwyer's Newsletter
Back issues
O'Dwyer's Travel & Tourism PR Magazine O'Dwyer's Travel & Tourism PR Magazine
Jul. '14
Profiles of Travel & Tourism PR Firms
O'Dwyer's June Multicultural & Int'l PR Magazine O'Dwyer's June Multicultural & Int'l PR Magazine
Jun. '14
Profiles of Multicultural/Diversity & Int'l PR Firms
O'Dwyer's May PR Firm Rankings Magazine O'Dwyer's May PR Firm Rankings Magazine
May '14
PR Firm Rankings Special Issue
O'Dwyer's April Broadcast & Social Media Magazine O'Dwyer's April Broadcast & Social Media Magazine
Apr. '14
Profiles of Broadcast Media Services Cos. & Social Media PR Firms
O'Dwyer's March Food & Beverage PR Magazine O'Dwyer's March Food & Beverage PR Magazine
Mar. '14
Profiles of Food & Beverage PR Firms
O'Dwyer's Magazine O'Dwyer's February Environmental PR & Public Affairs Magazine
Feb. '14
Profiles of Environmental PR & Public Affairs Firms
O'Dwyer's January PR Buyer's Guide O'Dwyer's January PR Buyer's Guide

Jan. '14
PR Buyer's Guide & Profiles of Crisis Communications Firms

O'Dwyer's December Entertainment & Sports PR Magazine O'Dwyer's December Entertainment & Sports PR Magazine

Dec. '13
Profiles of Entertainment & Sports PR Firms

O'Dwyer's November Technology PR Magazine O'Dwyer's November Tecnology PR Magazine

Nov. '13
Profiles of Technology PR Firms

O'Dwyer's October Healthcare & Medical PR Magazine O'Dwyer's October Healthcare & Medical PR Magazine

Oct. '13
Profiles of Healthcare & Medical PR Firms

O'Dwyer's Sept. Beauty & Fashion PR Magazine O'Dwyer's Sept. Beauty & Fashion PR Magazine

Sep. '13
Profiles of Beauty & Fashion PR Firms

O'Dwyer's August Financial PR/IR & Prof. Svcs. PR Magazine O'Dwyer's August Financial PR/IR & Prof. Svcs. PR Magazine

Aug. '13
Profiles of Financial PR/IR & Professional Services PR Firms

O'Dwyer's magazine back issues to 2011
Edelman - Show Up Differntly Edelman Trust Barometer Edelman Trust Barometer 2013
Finn Partners
Weber Shandwick

O'Dwyer's PR Magazine
O'Dwyer's Magazine O'Dwyer's Magazine
July '14 Travel & Tourism PR Magazine

O'Dwyer's magazine, now in its 28th year, is the #1 publication for PR and marketing communications pros.

Advertise With O'Dwyer's
2014 Editorial Calendar:
January, PR Buyer's Guide/Crisis Comms.
February, Environmental PR & Public Affairs
March, Food & Beverage PR
April, Broadcast Media Services & Social Media PR
May, PR Firm Rankings
June, Multicultural/Diversity & Int'l PR
July, Travel & Tourism PR
August, Financial PR/IR & Prof. Svcs. PR
September, Beauty/Fashion & Lifestyle PR
October, Healthcare & Medical PR
November: Technology PR
December: Entertainment & Sports PR
Each month a different area of PR is examined and firms with strengths in the focus area are profiled.
Subscribe to O'Dwyer's Magazine
The George Washington University, Earn Credentials in Global PR

Find The Right PR Firm
O'Dwyer's Directory of PR Firms
Download PDF of
'14 directory
O'Dwyer's Directory of PR Firms O'Dwyer's Directory O'Dwyer's Directory of PR Firms

- Alphabetically
- Geographically
- PR Specialty

2011 O'Dwyer's Directory of PR Firms 2011 O'Dwyer's Directory of PR Firms O'Dwyer's Directory of PR Firms

O'Dwyer's is the
#1 source for researching outside PR counsel.

Add your firm to our online database and let O’Dwyer’s help you to expand your PR firm locally, nationally and globally.

O'Dwyer's is the only place you can look up a company (e.g., Apple, Nike, Starbucks) and determine its outside PR counsel.

Try it out!

Compare terms using: AND    OR

List Your Firm With O'Dwyer's

How To Hire A PR Firm
Jack O'DwyerBy Jack O’Dwyer
Public relations covers such a broad array of communications services these days that defining it has become harder than ever. Read more...
Fraser SeitelBy Fraser Seitel
It still makes great good sense for a corporate buyer to be cautious before hiring a public relations agency. Read more...
The 2014 Extending Your Brand to Employees Conference
Strategic Internal Communications Conference
3rd Annual Internal Comms. & Situational Messaging
Corporate Social Media Summit
3rd Internal Branding & Employee Engagement Conference
The Communicator Awards: Deadline March 9, 2012
Reputation Preservation and Crisis Communication Summit (Mar. 5-6) New York

Top PR Firms - 2014 Rankings
1. Edelman, NY - $734,177,526
2. APCO Worldwide, D.C. - $120,345,400
3. Waggener Edstrom, Wash. - $117,600,000
4. W2O Group, San Fran. - $75,050,000
5. Ruder Finn, NY - $63,249,000
6. MWW Group, NJ - $48,020,000
7. Finn Partners, New York - $44,375,000
8. ICR, CT - $42,445,157
9. Zeno Group, New York - $35,896,998
10. DKC, New York - $32,896,560
*O'Dwyer's is the only PR firm ranking which requires the top page of the latest corporate income tax return and W-3, establishing particpants as PR firms rather than ad agencies or other types of businesses.
Become an O'Dwyer's Ranked PR Firm

PR Services & Products
O'Dwyer's 2014 PR Buyer's Guide
Shop in 50 categories:

- Broadcast Monitoring
- Crisis Management
- Editorial Distribution
- Electronic Newsfeeds/ Satellite Services
- Executive Search
- Interactive/Multimedia Services
- Media Training
- Newswires
- Press Release Distribution
- Public Service Announcements

- Radio
- Research
- Satellite Media Tours
- Search Engine Optimization
- Social Media
- Speakers Service
- TV Production
- Video Production & Editing
- Webcasting
- Website Development

See all PR service companies...

Add Your PR Service or Product

Sponsored Links:
E-mail to add your link

Rosica PR Agency – 866-843-5600

Interact Marketing, 888-418-INTERACT

Web Links:
- PR Blogs
- Public Relations/Media
- Newswires
- Networks
- Int'l News
- More News
- Health Resources
- Media Watchdogs
- U.S. Government
- U.S. Newspapers
- U.S. Magazines
O'Dwyer's Newsletter PDF


Edelman - Show Up Differently GroupHigh Outreach Marketing Virtual Summit Strategic Employee Engagement & Internal Brand Activation

The Digital Marketer


Subscribe to O'Dwyer's website | Editorial Contacts | Order O'Dwyer Publications | Advertising Info | Contact O'Dwyer's | Terms and Conditions

Copyright © 1998-2014 J.R. O'Dwyer Company, Inc.
271 Madison Ave., #600, New York, NY 10016; Tel: 212/679-2471 or Toll Free: 866/395-7710