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Plug Laden TV Plots Planned

Tue, Sep. 27, 2016

By Jack O'Dwyer

Randall Rothenberg“Native advertising is about to flood the airwaves,” says Business Insider, meaning storylines written around “products the advertisers are trying to sell.” (2 reader comments)

Do Newspaper Readers Want “Puppy Dogs” or Real News?

Mon, Sep. 26, 2016

By Jack O'Dwyer

PuppiesDo newspaper readers want to read about "puppy dogs" or real news? was discussed Sept. 21 when a Daily News panel examined advertiser-initiated editorial content that looks like it was written by the news staff. (3 reader comments)

Daily News Provides Video of “Branding” Panel

Fri, Sep. 23, 2016

By Jack O'Dwyer

Daily News Innovation LabThe Daily News has provided a video of the 57-minute program Sept. 21 that considered new levels of cooperation between the business and editorial sides of media. Attendance was 150+.

Reporters Help Companies Create Ads—Panel

Thu, Sep. 22, 2016

By Jane Landers

Daily News Panel on branded contentA spirit of cooperation with the community and advertisers is currently required of reporters, a New York Daily News panel was told last night. Attendance was 150+. (1 reader comment)

Daily News Editors Handle Hot Potato - “Branded Content”

Mon, Sep. 19, 2016

By Jack O'Dwyer

Jim RichThe crumbling wall between the “business” and “editorial” sides of media, which has helped credibility in media to plummet from 69% in 1974 to 21% last year, is the topic of a New York Daily News panel Wednesday at 6 p.m.

New York News Hosts Public Panels on Media Changes

Fri, Sep. 16, 2016

By Jack O'Dwyer

Daily News Innovation LabThe New York Daily News is hosting a series of public events focused on “the changing new media landscape.” Editor-in-chief Jim Rich will be among panelists Sept. 21 at 6 p.m. at 11 Times Square.

Fox Apologizes, Settles Harassment Suit

Wed, Sep. 7, 2016

By Greg Hazley

Gretchen CarlsonFox News parent 21st Century Fox settled a high-profile harassment suit by former host Gretchen Carlson for $20M and apologized for the company’s treatment of Carlson, who has hired a high-powered Hollywood PR exec.

Newspaper Association Drops 'Newspaper' in Re-Brand

Wed, Sep. 7, 2016

By Greg Hazley

times adTrade group the Newspaper Association of America has dropped "newspaper" from its name and re-branded as the News Media Alliance in a bid to highlight the industry’s “evolution” to digital content.

Osgood Exits 'Sunday Morning'

Tue, Aug. 30, 2016

By Editorial Staff

charles osgoodCharles Osgood, host of CBS' "Sunday Morning" for the past 22 years, is stepping down at the age of 83.

Starz Tunes in Glover Park

Wed, Aug. 24, 2016

By Editorial Staff

Power on StarzTV network and video entertainment company Starz has plugged in Glover Park Group for communications and government relations focused on Washington.

Bough Exits Mondelez

Thu, Aug. 18, 2016

By Editorial Staff

bonin boughDigital guru Bonin Bough has departed the chief media and eCommerce officer post at Mondelez International.

Nocera to BuzzFeed DC After Short PR Stint

Wed, Aug. 17, 2016

By Editorial Staff

noceraKate Nocera, the political reporter who jumped to PR last year with SKDKnickerbocker, is returning to BuzzFeed as managing editor for Washington, D.C.

Huffington Exits HuffPost for Start-Up

Fri, Aug. 12, 2016

By Editorial Staff

Arianna HuffingtonArianna Huffington is leaving her 11-year-old, eponymous progressive news site to build a new site focused on lifestyle, health and wellness content.

“Branded” Media Content Fights Facebook (and Loses)

Mon, Aug. 8, 2016

By Jack O'Dwyer

Facebook like buttonAds that look like editorial matter are a “necessary evil,” say 45% of those voting in a current poll on this website. They are “unethical,” say 27%. Since stories “with a Mickey in them” are being pushed by New York Times and others, it’s no wonder Facebook is thriving.

Vice Slates Nightly News Program Sept. 26

Wed, Aug. 3, 2016

By Editorial Staff

vice newsVice Media is slated to debut a nightly news program Sept. 26 on HBO, a half-hour weeknight competitor to the network mainstays.

“Branded” Media Content Boosted and Blasted

Mon, Aug. 1, 2016

By Jack O'Dwyer

John Oliver“Branded” content, advertiser written stories that look like regular editorial matter, is getting lots of media attention, most of it good but some of it negative.