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Last Updated: Mon., Mar. 18, 2024 @ 4:45 pm

Category: Professional DevelopmentReturn to Latest News

PR's Top Pros Talk: Steve Hirsch

Fri, Mar. 15, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Steve Hirsch, CEO & Co-Founder, Hirsch Leatherwood
Steve Hirsch, CEO and co-founder of Hirsch Leatherwood, talks with Doug Simon about the importance of top-of-funnel content marketplace education on the latest "PR's Top Pros Talk" video interview.

PR's Top Pros Talk: Laura Brusca

Mon, Mar. 11, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Laura Brusca, Chief Comms. Officer, Forbes
Forbes chief communications officer Laura Brusca talks with Doug Simon about the many ways in which communications pros can go about promoting and protecting their brands on the latest "PR's Top Pros Talk" video interview.

PR's Top Pros Talk: Brandi Sims

Wed, Feb. 28, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Brandi Sims, Founder & CEO, Brandinc PR
Brandinc PR founder & CEO Brandi Sims talks with Doug Simon about how to create a winning collaboration between a celebrity and a brand, as well as the keys to successful mentor/mentee relationships, on the latest "PR's Top Pros Talk" video interview.

PR's Top Pros Talk: Jen Fuhrman-Kestler

Fri, Feb. 16, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Jen Fuhrman-Kestler, Mng. Dir. of Health Services, Ketchum
Ketchum managing director of health services Jen Fuhrman-Kestler talks with Doug Simon about how the changing health ecosystem will affect communications—as well as why audiences should be a priority when collecting and analyzing data. Jen also points out some trends that health communicators can expect to see throughout 2024.

PR's Top Pros Talk: Rachel Huff

Fri, Feb. 9, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Rachel Huff, Pres. & Founder, Victoire & Co.
Victoire & Co. president and founder Rachel Huff looks at how agencies and clients can build trusting relationships, as well as effectively navigating team turnover on both sides of the relationship, on the latest "PR's Top Pros Talk" video interview with Doug Simon.

PR's Top Pros Talk: Jamie Dowd

Thu, Feb. 1, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Jamie Dowd, North American Health Lead, Weber Shandwick
Weber Shandwick North America health lead Jamie Dowd talks with Doug Simon about how brands can handle the impact of misinformation with empathy on the latest "PR's Top Pros Talk" video interview.

PR's Top Pros Talk: Rosanna Maietta

Tue, Jan. 30, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Doug Simon, CFO, D S Simon Media
Rosanna Maietta, chief communications officer and senior counselor to the CEO at the American Clean Power Association, talks with Doug Simon about how comms pros can navigate a fast-paced news cycle on the latest "PR's Top Pros Talk" video interview.

PR's Top Pros Talk: Doug Simon on PR's Prospects in an Election Year

Fri, Jan. 26, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Doug Simon, CFO, D S Simon Media
D S Simon Media CEO Doug Simon says a look back at the 2020 election cycle shows that opportunity can come along with election-year uncertainty, and he offers some tips and information that might make communications pros feel more comfortable about their prospects for snagging media coverage in 2024.

DEI & ESG on the Hotseat

Thu, Jan. 25, 2024

By John O'Dwyer

LaTricia Woods & Ben FinzelThe Change Agencies co-founders LaTricia Woods and Ben Finzel addressed the coordinated attack on topics that relate to fairness and equality and the environment during a Jan. 8 webinar hosted by O’Dwyer’s and moderated by Researchcape’s Jeffrey Henning.

PR's Top Pros Talk: Alex Ebanks

Mon, Jan. 22, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Alex Banks, VP of Comms., Essence Ventures
ESSENCE Ventures VP of communications Alex Ebanks talks with Doug Simon how brands can leverage internship and mentorship programs to help them meet diversity and inclusion goals on the latest "PR's Top Pros Talk" video interview.

PR's Top Pros Talk: Shannon Moylan

Fri, Jan. 19, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Shannon Moylan, Sr. VP or PR, imre
Shannon Moylan, SVP of public relations at imre, talks with Doug Simon about why it's so important for healthcare communicators to remember the "heart of the story" (i.e. people being cured and lives being made better) on the latest "PR's Top Pros Talk" video interview.

PR's Top Pros Talk: Megan Prock McGrath

Wed, Jan. 10, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Megan Prock McGrath, Managing Director, MacDougall Advisors
MacDougall Advisors managing director Megan Prock McGrath talks with Doug Simon about what communications pros should keep in mind when they're trying to connect with investors and consumers in the biotech space on the latest "PR's Top Pros Talk" video interview. She also examines the impact that the COVID-19 pandemic had on the space.

PR's Top Pros Talk: Ben Finzel

Mon, Jan. 8, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Ben Finzel, President, RenewPR
Ben Finzel, president of RENEWPR and founding principal of The Change Agencies, talks with Doug Simon about how communications pros can bring common sense back to PR on the latest "PR's Top Pros Talk" video interview. Finzel also shares the story of how The Change Agencies got its start and looks at the challenges the communications industry still has to work on.

PR's Top Pros Talk: Cheryl Overton

Wed, Jan. 3, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Cheryl Overton, Cheryl Overton Communications
Cheryl Overton, founder and CEO of Cheryl Overton Communications, talks with Doug Simon about how "designing for the margins" can result in a higher level of connection with all stakeholders on the latest "PR's Top Pros Talk" video interview. She also discusses her 2024 trend predictions.

PR's Top Pros Talk: Tish Van Dyke

Fri, Dec. 29, 2023

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Tish Van Dyke, Exec. VP, JPA Health
JPA Health EVP Tish Van Dyke talks with Doug Simon about how the agency's One Health concept, which brings together human, animal and environmental health, can be applied to an organization’s core business. She also describes key findings from JPA’s latest report, “One World, One Health: Exploring the Connectability between Human, Animal and Environmental Health.”

PR's Top Pros Talk: Radina Russell

Wed, Dec. 20, 2023

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Peter Cook, Chief Comms. Officer, American Bankers Association
Radina Russell, US chair, corporate affairs advisory & general manager, Atlanta southeast market at Edelman⁠, talks about some key findings of Edelman’s 2023 Future of Corporate Communications Study with Doug Simon on the latest "PR's Top Pros Talk" video interview.

Think Like a Publisher

Mon, Dec. 18, 2023

By John O'Dwyer

Heather Stanley & Lauran McHaffieWriterGirl content pros Heather Stanley and Lauran McHaffie encouraged O’Dwyer’s / Researchscape Dec. 12 webinar attendees to take as much care in planning their content creation as a publisher would.

AI's Place in Your PR Agency

Mon, Dec. 11, 2023

By John O'Dwyer

Aaron Blank & Ray RasmussenFearey President Aaron Blank and rGen Consulting Founder Ray Rasmussen encouraged agency leaders to see AI as a tool for tapping into their internal intellectual property during Dec. 5 webinar hosted by Researchscape's Tony Cheevers.