PR profs, including Tina McCorkindale and Marcia DiStaso of the PRSA Educators Academy, hail "dialogic looping" (i.e., people talking to each other) as the sine qua non of PR. But they don't practice it.
PRSA CEO Bill Murray, who had a $61K bonus in 2012, got another bonus of $63K in 2013 for a total of $430K, according to the group's 's 2013 IRS Form 990. He quit the Society March 7, 2014, effective June 1.
Joseph Truncale, who "joins" PRSA as CEO, a release said yesterday, actually won't arrive until January. He is from a merger of three printing, mailing and fulfillment trade groups (AMSP, NAPL and NAQP).
The PRSA Assembly Oct. 11 voted 185 to 57 to allow non-accredited members to run for the board for the first time since the 1970s. Mark McClennan bested Blake Lewis for chair-elect by a 156-110 margin.
*O'Dwyer's is the only PR firm ranking which requires the top page of the latest corporate income tax return and W-3, establishing particpants as PR firms rather than ad agencies or other types of businesses.