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BerlinRosen has recruited Heather Resnicoff for the senior VP-technology & innovation slot. She joins from Rubenstein Communications, where she spent more than eight years advising fintech, martech, entertainment and automotive clients.
Commentary
Congratulations to Donald Trump Jr. for making the New York Times best-seller list as "Triggered: How the Left Thrives on Hate and Wants to Silence Us" debuts as No. 1. The tally, though, may have been rigged... Impeachment talk isn't expected to ruin many Thanksgiving dinners, according to poll released today by Bospar tech PR firm.
Twitter releases information about political ad ban that was promised by CEO Jack Dorsey... Sports Illustrated goes monthly... McClatchy Cos. ends Saturday print runs for all papers including Miami Herald, Charlotte Observer, Fort Worth Star-Telegram and seeks federal bailout of its pension funds.
Brand storytelling and content marketing strategy development are essential parts of any successful technology brand’s communications plan, and PR professionals play a critical role in helping their clients adapt and grow in this new era.
Data privacy and security are key drivers of brand reputation, according to a new study from Ketchum, which found that about half of consumers don't trust companies to keep their information safe.
160over90, part of Endeavor, lands Aura, which offers identity protection services to the consumer market. Ketchum had the account... Matter Communications wins UniFocus, which offers management tools to hospitality, service, retail and healthcare companies... SHIFT Communications picks up Aiforia, a cloud-based platform that analyzes images.
Saudi Arabia’s Washington embassy has doled out a $1.5M one-year contract to Larson Shannahan Slifka Group, of Des Moines, for PR, government affairs and media outreach duties.
Commentary
Management consultant Accenture officially joins marketing communications A-team by snatching Kimberly-Clark's baby/childcare business from WPP's Ogilvy... Jared Kushner comes up with the boneheaded PR idea to put webcams on Great Wall of Trump to chart construction progress... Congressional commission 'impeaches' China president Xi Jinping
Subject Matter has hired Bill Ghent, who was Sen. Tom Carper’s chief of staff and senior policy & communications aide, effective Nov. 18.
Gannett, Gateway shareholders approve merger and now the cutbacks begin as firm eyes $300M in cost savings.
Prix Productions, the long-form content subsidiary of Raleigh, NC-based French|West|Vaughan, has brought on actor Lee Norris as its first development executive... The Kentucky Chamber of Commerce has upped Kate Shanks VP-public affairs... Crosby Marketing Communications has promoted Gabrielle Weber to director of integration management and Mini Johri to director of production services.
Tactics for getting successful media coverage for software-as-a-service products.
Clarity forms partnership with The Brewery, network of agencies linked to London's freuds... Jennifer Bett Communications, which focuses on fashion, food & beverage, beauty, wellness brands, expands from New York to Los Angeles... SSPR, of Colorado Springs, adds Denver to Chicago, New York and San Franscisco office network.
Conversations around influencer marketing have dropped markedly across social media channels in the last year, according to a Talkwalker/Hubspot report.
The California State University system is looking for a PR firm to promote awareness of its Graduation Initiative 2025 program to improve four- and six-year graduation rates.
Sean Duffy, former Wisconsin Republican Congressman, has joined BGR Government Affairs to lead its financial services practice.
Daryl Richard, VP-corporate communications at UnitedHealthcare, has moved to Quinnipiac University, where he will be VP for marketing and communications.
The Zagat restaurant guide for New York City is back in print for its 2020 edition after owner Google dropped it in 2016... The Atlantic unveils subscriber-only version of its app... Bustle Digital axes at least 10 staffers at its Bustle site, which is geared to women.
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