 Richard Eyre |
Next Fifteen Communications Group reported a 1.1 percent dip in PR revenues to $173.2.2M for the 12-month period ended Jan. 31, a year of restructuring that featured the merger of tech firms Text100 and Bite to form Archetype.
The UK-based firm's PR (brand marketing) group, which includes Archetype, Outcast, M Booth, Blueshirt and Publitek, showed a 0.1 percent uptick in organic growth.
Operating profit rose 7.7 percent to $38.4M.
Next 15's overall US business grew 1.7 percent to $150.7.9M and 2.8 percent organically. Operating profit dipped 5.1 percent to $22M.
Chairman Richard Eyre said "great progress" was made in the fiscal year as Next 15 "evolved from a pure PR group into a data and technology-driven marketing group."
He sees more change ahead as "the industry continues to evolve and as our customers wrestle with the impact technology is having on their own business models."
Stagwell registered an eight percent rise in Q1 revenues to $670M and a $1.3M net loss compared to a $1.4M profit last year.
WPP reported a 5.5 percent decline in Q1 PR revenues to $292M as its BCW and Hill & Knowlton units suffered the loss of Pfizer assignments, and cutbacks in client spending due to the economic uncertainty.
Interpublic CEO Philippe Krakowsky said the firm is off to a “solid start to the year” as its flat $2.2B net revenues are in line with 2024 financial targets.
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Omnicom CEO John Wren reports Q1 revenues jumped 5.4 percent to $3.6M, powered by a solid 7.0 percent rise in its advertising & media segment.
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