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Brunswick Group is handling New York-based Sprinklr, which bills itself as “the unified customer experience management platform for modern enterprises.”
Sprinklr’s software enables customer-facing functions across the front office, from customer care to marketing collaboration across internal silos and digital channels, to deliver more “human” customer experiences at scale.
The company, which posted a $41M loss on $387M revenues for the fiscal year ended Jan. 31, says it “empowers the world’s largest and most loved brands to make their customers happier.”
Sprinklr plans to list its shares on the Big Board.
Brunswick Group has Darren McDermott and Paul Cafiero working the Sprinklr business.
Piacente Financial Communications handles China’s Zeekr EV company, which went public on the New York Stock Exchange in an IPO valued at more than $5B on May 10.
FGS Global represents private equity firm Thoma Bravo as it makes a $4.6B bid for Darktrace, a UK-based cybersecurity artificial intelligence firm.
Edelman handles Viking Holdings, the river and ocean luxury cruise line that plans to raise $1B via an IPO priced in the $21 to $25 per share range.
Teneo is handling the initial public offering of CVC Capital Partners, one of Europe’s largest private equity firms with nearly $200B in assets under management.
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