theranosTools Lights, camera, action: the unexpected rise of live online video (N. Hobson)

PR When journalism fails to deliver (P. Himler)

Corporate To recover from a crisis, retell your company's story (HBR)

Ads Coke, Airbnb get emotion in top ads of the week (LostRemote)

Tools Best way for businesses to use Snapchat (K. Escalera)

Careers Write a failure resume to learn what makes you succeed (B. Taylor)