O'Dwyer's is your source for finding PR & communications pros with expertise in an incredibly diverse array of specialties. View latest contributions below.
In the dynamic world of modern business, effective communication is a pivotal tool for success across various industries. At Communications Strategy Group (CSG®), our expertise in embracing innovation in communication extends beyond traditional marketing strategies, paving the way for transformative industry-specific solutions.
There are two types of tech PR professionals. Which one are you? And are C-suite executives making that decision for you?
While there’s an impulse to grab reporters’ attention with the newest industry-transforming tech product or service, a back-to-basics approach focused on telling the right stories to the right people is a far more successful way to ensure your technology campaign breaks through the clutter of today’s crowded tech landscape.
How embracing data can allow public relations professionals to craft engaging narratives that cut through the noise.
When budget cuts and periods of economic instability hit the tech sector, PR agencies can embrace a fully integrated approach that encompasses paid, earned and owned communications to provide value, efficiency and greater impact for organizations across channels.
How adopting a shrewd PR strategy that raises brand awareness can help cybersecurity companies stand out amid the current noise.
How PR professionals working with technology clients can land pitches with journalists in a world where every tech company wants to be seen as “innovative.”
How to put your best foot forward at CES 2024, January's big consumer electronics show in Las Vegas.
Here are some ways your organization can factor in geopolitics to develop and refine more effective digital/technology strategies.
