Vallum

Vallum Advisors, an investor relations and financial communications consultancy serving the energy, industrial, metals & mining and real estate sectors, has launched with offices in Denver, Houston and Chicago. Vallum operates in four practice groups: investor relations; IPO/transaction communications; shareholder activism defense; and crisis communications. The firm has also named Noel Ryan III to the role of senior partner for North America. Ryan comes to Vallum from Summit Materials, where he was vice president – head of investor relations and strategic communicaitons. He will be responsible for leading the strategic expansion of the firm while overseeing client engagements.

5W

5W Public Relations has expanded the parenting division within its consumer practice. The team will continue to specialize in mom and baby brands, as well as brands focused on parenting. PR services offered will include media relations, influencer relations, product launches, new market expansion campaigns, executive visibility programs, fundraising announcements, content creation, digital media campaigns and speaking opportunities. The team will continue to work with such clients in the parenting arena as Delta Children, Lansinoh, Upspring, Diono and Nanobebe.

PAN

PAN Communications has announced NXT Stage, a program that provides clients with advice and integrated strategy during critical stages of growth, including the issues surrounding venture capital funding. The agency says NXT Stage will bring together earned, owned and paid strategies, content development, and sales and marketing efforts, in an effort to establish brands as leaders and innovators. As part of the program, PAN has created an optimized microsite which offers assets and tools designed to assess a brand’s level of marketing expertise, such as worksheets, how-tos, case studies, data and insights.