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5W Public Relations
3 Park Ave., 19th flr.,
New York,
NY
10016
212/999-5585; fax: 646/328-1711
Employees: 275+. Founded: 2003.
Agency Statement:
Since 2003, New York City-based 5W Public Relations (5WPR) has worked with widely known and emerging brands, corporations and high-profile individuals. Our practice areas include Consumer Products & Brands, Food & Beverage, Health & Wellness, Beauty, Apparel & Accessories, Home & Housewares, Travel & Hospitality, Entertainment & Sports, Corporate, Financial Communications, Technology, Public Affairs & Government Relations, Nonprofit, Crisis Communications, Events and Digital & Social Media. We have a 360-degree approach to PR, social media, branding and digital marketing that delivers game-changing results to our clients. Our 375+ tenacious and creative communications practitioners develop and execute creative campaigns that connect our clients with their target audiences in memorable ways. Every aspect of programming is designed to impact our clients' bottom line, bringing leading businesses a resourceful, bold and results-driven approach to communication.
5WPR's notable clients include GNC Holdings, Crayola, Big Brothers Big Sisters of America, Axiom Space, Therabody, Prinics, The Pioneer Woman, iDEAL Semiconductor, Integral Ad Science, Samsung SmartThings and Quince. Our innovative work has been awarded PR Agency of the Year, PR Executive of the Year, Product Launch of the Year and Business to Business Program of the Year.
Dara Busch, Matthew Caiola, Co-CEOs; Ronn Torossian, founder & chmn.
Clients Include:
&pizza
Aerosoles
AirHelp
Allergy & Asthma Network
Arbonne
Ashley Stewart
Avant
AvidXChange
Balanced Health Botanicals
Baxter of California
BornFree
Bowlmor AMF
Brooklyn Bedding
Camp Bow Wow
Captify
CareerBuilder
CarParts.com
CheapOAir.com
Columbia care
Cooks Venture
Cosnova (Essence and Catrice cosmetics)
Crepe Erase
dagsmejan
Decleor
Delta Children
Diligent
Dos Caminos
Duane Reade
eMoney Advisor, LLC
Empire Government Strategies
Epicor
Ethique
Five9
Frog
GNC
goPuff
Gray Line New York
Greenlight
Homeis
Hurom America
Hydropeptide
Indie Beauty Expo
ironSource
Isopure
It's a 10 Haircare
jane iredale
Jerusalem Venture Partners
KRUPS
L'Oreal Professional
Lansinoh
Lifestyles Condoms
Loacker
Loews Hotels
Luna Park
Miami Fashion Week
N26
Newport Academy
Paris Baguette
Patina Restaurant Group
Payless
Purity Vodka
RealPage
Retro Fitness
Rowenta
RxAdvance
Samsung SmartThings
Santa Margherita
SAP NS2
SEMRush
SMEG
SodaStream
Sparkling ICE
Spring Owl Asset Management
Storyblocks
Tavern on the Green
T-Fal
The Jackie Robinson Foundation
The Mochi Ice Cream Co.
The Trade Desk
Topps
Triller
Tropical Smoothie Cafe
VIZIO
Webull
William Murray Golf
Xaxis
Zeta Global
ZICO Coconut Water
5W Public Relations in the news with O'Dwyer's:
• | Accounts in Transit: Barbara Wagner Comms. Adds M&T BankTue., Jan. 31, 2023...hospitality, and food and beverage,” said Liesl Smith, SVP of marketing & sales enablement at FreedomPay
5W Public Relations scoops up Zoom Room, an indoor dog training gym. The agency will support all national and... |
• | Good Riddance 2022Wed., Dec. 28, 2022...At GM, Eissenstat reported to CEO Mary Barra.
Ronn Torossian steps down as CEO of 5W Public Relations after various reports that he secretly owned a news site and used it to... |
• | On the Move: Diggs Exits Smile Train for M&C SaatchiTue., May 17, 2022...palates. She was previously an account supervisor at MWW and has also worked at 5W Public Relations , Ketchum and Padilla. Diggs has worked with such clients as Dyson, McDonald’s, Samsung and... |
• | Accounts in Transit: Fish Consulting Hooks Smoothie KingMon., May 9, 2022...an eye toward other at-risk populations where self-harm, suicide, PTSD, and substance abuse are prevalent.
5W Public Relations lands Lenox, which produces tableware and decorative pieces. 5W will be responsible for executing a strategic... |
• | Torossian Resigns as CEO of 5W PRSat., Mar. 5, 2022...
Ronn Torossian
Ronn Torossian has resigned as CEO of 5W Public Relations after various reports that he secretly owned a news site and used it to... |
• | Accounts in Transit: Allison+Partners Adds Thrive ScholarsFri., Feb. 4, 2022...as we seek to expand opportunities for our Scholars,” said Thrive Scholars CEO Steve Stein.
5W Public Relations wins Dragon Hemp, a line of wellness products composed of hybrid formulations infused with CBD, additional... |
• | On the Move: Finn Names Lovell NY Health Media LeadFri., Oct. 1, 2021...she was senior manager, healthcare media strategist at Weber Shandwick, and has worked at 5W Public Relations and Biosector 2. Lovell is also board vice president and chair of mentorship programs... |
• | Accounts in Transit: Red Lorry Yellow Lorry Hauls in ImprivataThu., Sep. 2, 2021...with what Imprivata wants to achieve and will help further amplify our digital identity message.”
5W Public Relations lands Kasasa, a financial technology and marketing services company that offers services including reward checking accounts... |
• | Accounts in Transit: SourceCode Lands ImpactTue., May 18, 2021...for success as we scale and grow globally,” said Impact VP of marketing Cristy Garcia.
5W Public Relations adds Shapermint, an e-commerce distributor and online community of women’s shapewear offerings, to their client... |
• | On the Move: Purple Strategies Hires H+K Alum Nick DriverThu., May 13, 2021...Public Relations before coming to Bospar last year.
Leah Ponichtera
M&C Saatchi Sport & Entertainment adds 5W Public Relations alum Leah Ponichtera as VP. She joins M&C Saatchi from Jenerate PR, and previously spent more... |
• | News of Firms: KEF Media Celebrates 35th AnniversaryWed., Apr. 21, 2021...firm in Tel Aviv. PRBI now includes more than 40 boutique agencies on five continents.
5W Public Relations founder and CEO Ronn Torossian updates his 2011 book “For Immediate Release: Shape Minds, Build... |
• | News of Firms: IPG Mediabrands Slates 'Equity Upfront' WeekThu., Mar. 4, 2021...second since partnering with Mountaingate Capital. In January, the agency announced the acquisition of Streamline Marketing.
5W Public Relations launches an online gambling public relations division. The agency says that the new division... |
• | On the Move: Kozak Succeeds Ponder as Franco CEOWed., Feb. 24, 2021...Konnect, she was group manager at Rogers & Cowan and an account executive at 5W Public Relations . Together with agency CEO Sabina Gault, Bialek will work to guide agency development, fuel... |
• | PR's Top Pros Talk: Ronn TorossianTue., Jan. 19, 2021...“Communications today matters more than ever,” 5W Public Relations CEO and founder Ronn Torossian tells Doug Simon in the latest “PR’s Top Pros... |
• | News of Firms: Finsbury Glover Hering DebutsTue., Jan. 12, 2021...objective to create meaningful brand experiences,” said St. John chairman and CEO Dan St. John.
5W Public Relations has launched a specialty division focused on PR for the cryptocurrency industry. Services offered... |
• | News of Firms: MMGY Studies Black Travel MarketThu., Sep. 10, 2020...need to expand their business successfully,” said Steinreich Communications president and CEO Stan Steinreich.
Matt Caiola
5W Public Relations has created a specialty practice for clients in the legal technology space. The practice... |
• | News of Firms: FTI Launches Global Aviation PracticeFri., Aug. 7, 2020...and Neal possess, they are ideal leaders to partner and launch our expanded Aviation offering.”
5W Public Relations has expanded its technology practice with the addition of a HR Tech division, a... |
• | Accounts in Transit: MWWPR Adds R3 Score TechnologiesFri., Jul. 31, 2020...to diversity and inclusion, social impact, technology, and digital strategy made them the perfect partner."
5W Public Relations scoops up emocha. The 5WPR corporate team will work to raise awareness of emocha's partnerships with prominent hospitals,... |
• | Blue Bell Responds to Latest PR CrisisTue., May 12, 2020...accountability” are good enough for concerned consumers.
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Ronn Torossian is the CEO and Founder of 5W Public Relations , a leading digital PR and influencer marketing agency.... |
• | With Sports on Pause, ESPN Finds a WinnerMon., Apr. 27, 2020...of finally having something to talk about again.
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Ronn Torossian is CEO and founder of 5W Public Relations , a leading digital PR and influencer marketing agency.... |
• | NASCAR Driver Suspended After Racist RemarkMon., Apr. 20, 2020...right and avoids any future never-say-that communication.
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Ronn Torossian is the CEO and Founder of 5W Public Relations , a leading digital PR and influencer marketing agency.... |
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