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SourceCode Communications lands automation company Impact. The relationship kicked off in February when SourceCode collaborated with Impact to publicize its joining Shopify Plus as certified app partner for influencer and affiliate marketing, as well as working on the announcement that the company had acquired Trackonomics and Affluent. SourceCode will work to amplify Impact’s perspective about why the partnership ecosystem is critical. “We knew early on that SourceCode would be the ideal partner for us, one that immediately understood our business model and could position us for success as we scale and grow globally,” said Impact VP of marketing Cristy Garcia.
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5W Public Relations adds Shapermint, an e-commerce distributor and online community of women’s shapewear offerings, to their client roster. Kicking off the partnership, 5W provided support for Shapermint’s inaugural 2021 Mother’s Day campaign, a national search for its first-ever “Chief Mom Officer.” “5W Public Relations understood our target audience from the onset of our partnership, and worked to develop a campaign that was real, impactful and recognized that being a mom is one of the most important jobs of all,” said Shapermint, chief brand officer Siobhán Lonergan.
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Manifest is selected to oversee US consumer PR and SEO for Student Beans, a UK-based app that provides students with discounts from the world’s biggest brands. Manifest will work with the company to deliver creative and reactive PR-led campaigns to support its customer acquisition strategy and increase brand awareness. "There are approximately 20 million students in higher education across the US, so we’re thrilled to have Manifest onboard to help us reach as many students with our dynamic PR campaigns as possible,” said Student Beans PR manager Joshua Speers.
Orchestra is selected as US strategic public relations agency of record for the US Soccer Federation... SourceCode Communications comes on board as agency of record for golf game tracking platform Arccos Golf, the Official Game Tracker of the PGA TOUR... Cherish PR, part of The Wilful Group, is named PR agency in the UK for global tech and lifestyle accessories brand CASETiFY.
CIIC PR picks up PR duties for NUBA Travel, a luxury travel design company specializing in curated journeys around the world... Magrino PR gains AOR status for M Social New York Downtown, a hotel that opened in Lower Manhattan... RG2 Communications checks in at Hotel Milu Florence.
Red Lorry Yellow Lorry is named U.S. PR agency of record for Unibeam, which provides SIM-based authentication... MiiR, a Seattle-based lifestyle brand that produces premium drinkware, selects Colorado-based integrated marketing agency rygr to lead its public relations efforts... Rubenstein Public Relations signs on to work with Copper Intelligence, an exploration company advancing high-grade copper and cobalt assets in the Democratic Republic of Congo.
Day One Agency is named U.S. consumer PR and influencer agency for Häagen-Dazs... Jack Taylor picks up PR duties for Cumulus Coffee, a premium cold brew coffee brand... Junipr Public Relations wins Tree House Humane Society, which works to enhance the lives of companion animals... Feintuch Communications lands Park Place Technologies, IT infrastructure management outfit, as it partners with pro pickleball star Genie Bouchard on a TV and streaming commercial and social media series. 
FNK IR signs on to work with Agassi Sports Entertainment, a sports entertainment and innovation company focused on racquet sports... REYA Communications assumes PR duties in the US and UK for ÀNI Private Resorts... rEvolution, a sports marketing agency, is named AOR for Major League Cricket, a US-based professional T20 cricket league.
