The Folio Society

Diffusion PR picks up The Folio Society, which publishes illustrated books, as its PR agency of record. Diffusion’s campaign will leverage earned media relations and product seeding, as well as supporting key book launches, to raise the profile of the craftsmanship for which the brand is known and its efforts in sustainability towards B-Corp status. An employee-owned independent publisher, The Folio Society has been a champion for book lovers since it was founded in 1947. “Diffusion has a proven attention to detail, a deep understanding of the consumer mindset, and an ability to place our product into the hands of those who will enjoy it most,” said The Folio Society CEO Joanna Reynolds.

Tenon

5W Public Relations hauls in connected desk company Beflo. 5WPR will spearhead a strategic media relations campaign aimed at elevating awareness and driving attention to Beflo’s flagship product, the Tenon Smart Desk, in the US market. With the Tenon Smart Desk, Beflo aims to position itself as a frontrunner in the standing desk market. “Beflo has designed a smart desk that fits seamlessly into consumers' homes and improves productivity, wellness, and connectivity,” said 5WPR co-CEO Dara Busch.

oceansix

RB Milestone Group lands oceansix future paths, a technology and manufacturing company which creates products and builds businesses using plastic waste, to provide investor relations services. RBMG’s scope of work includes corporate communications advisory, non-deal roadshow advisory, market intelligence advisory, and business referrals. RBMG has been retained for an initial term of 12 months. The agency partners with clients across a range of industry segments that includes cleantech, consumer goods, fintech, healthcare, metals & mining, professional services, renewable energy and technology.