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Kaplow Communications scoops up U.S. communications duties for Forbes, the global media company that focuses on business, entrepreneurship, leadership, investing, technology, and lifestyle. Kaplow’s efforts, overseen by EVP of Lifestyle Jee Nah Chang Walker, are focused on providing strategic communications planning and guidance, media relations and social listening for the Forbes brand, its editorial, events, programs, leadership team and journalists. In addition to operating 42 licensed local editions in 68 countries, also provides custom marketing programs and signature LIVE and Forbes Virtual events. Kaplow has also launched a revamped website and brand identity refresh.
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360PR+ lands Norwex, a line of eco-friendly home cleaning and personal care products. The agency will support Norwex's mission to further establish the brand in the US and Canada by attracting customers across Norwex's homecare, pet care and family care categories. Founded in Norway in 1994, Norwex has banned over 2,700 substances and chemicals from the product development process as part of its "No-No" clean product list. "360PR+ has deep experience in the home, family and personal care space, and we're confident that their thought leadership expertise and diverse portfolio positions them as a trustworthy leader for our target activations," said Norwex chief marketing officer North America Michele Dowling Johnson.
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The Pollack Group comes on board as agency of record for Hall des Lumières, Manhattan’s largest permanent center for custom-curated immersive experiences. The agency will start by focusing on HdL’s ticketed public events, centering on the one-day-only revival of its inaugural exhibition on April 20. TPG will also work to promote HdL’s catalog of event offerings and avant-garde exhibitions. The digital arts venue, located within the former teller hall and vault level of the landmarked Emigrant Industrial Savings Bank at 49 Chambers Street, boasts 130 video projectors, 54 speakers and 22 subwoofers. In addition to presenting exhibitions, it has become a favorite for brands, including Stella Artois and Tory Burch, seeking an extraordinary event backdrop.
Redpoint is named US-based PR agency of record for Kintetsu Railway, the largest private railway system in Japan...Ogilvy Health is named PR and marketing agency of record for Azurity Pharmaceuticals... Zapwater Communications signs on .HERE Maldives, a resort operated by Seaside Collection... Cherish PR's London-based team has been engaged by the Lagos International Theatre Festival for a UK PR brief to raise awareness of this year’s Festival.
FleishmanHillard is named strategic communications consultancy for the Bay Area Host Committee... Kite Hill is named PR partner for the Artist and the Machine summit, which till take place Nov. 19 in Los Angeles... Alliance Connection, a Detroit-based agency that specializes in all-inclusive resorts, travel and hospitality, wins Elite Island Resorts with properties in Antigua, Barbados and Panama.
Merlot Marketing is named agency of record for Nichiha USA, a manufacturer of building material solutions... Sally Beauty, the consumer retail division of parent company Sally Beauty Holdings, appoints Creative Media Marketing as its public relations agency of record... Doner comes on board as agency of record for Rush Street Gaming, which operates Rivers Casino locations in Pittsburgh; Philadelphia; Des Plaines, IL; Portsmouth, VA; and Schenectady, NY.
JPR Group picks up Kimmel Architecture (formerly Kimmel-Bogrette Architecture + Site) to establish a presence in the senior living marketplace... RG2 Communications, adds Pollini at Ladbroke Hall, an Italian restaurant that is part of the 43,000 sq.-ft. Edwardian landmark, which presents live music, contemporary art, dance and gastronomy... M&C Communications assumes PR duties for Hope for Stomach Cancer nonprofit group.
Konnect Agency connects with Crescent Hotels & Resorts... FleishmanHillard specialty agency Methods+Mastery’s "Team BDG” comes on board as agency of record for Blue Diamond Growers... The Lacek Group, a loyalty, CRM and brand marketing agency that is part of Ogilvy One, picks up FNBO financial services outfit.
