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MMGY Global checks in at Hawaii’s Turtle Bay Resort. MMGY Wagstaff will handle all public relations services while MMGY will oversee account management, social media, influencer relations and paid media. Located on the North Shore of Oʻahu, Turtle Bay Resort recently celebrated its 50th anniversary and has unveiled a property transformation inspired by its commitment to preserving the area’s culture and land through sustainable initiatives. "MMGY Global shares our dedication to delivering extraordinary experiences,” said Turtle Bay Resort chief commercial cfficer Robert Marusi. We are confident that our collaboration will result in a synergistic approach to showcase our stunning property, highlighting the natural beauty and rich cultural heritage of the North Shore."
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5W Public Relations, in collaboration with its digital marketing agency HOW, picks up US PR and digital AOR duties for Royal Air Maroc, the national airline of Morocco. 5WPR’s program will analyze and identify trends, travel patterns and preferences of potential travelers in major U.S. cities to create campaigns and initiatives that resonate with their interests and aspirations. HOW will work on Royal Air Maroc’s paid media program in the US, as well as developing social media content. “Through a dynamic co-creation approach, and their abilities in crafting innovative concepts and smart content, we are confident that they will accompany us effectively in our expansion plan, said Royal Air Maroc GM Achraf El Hassani.
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William Mills Agency, which specializes in financial industry clients, is engaged to provide public relations services to Mbanq, a global banking-as-a-service and credit union-as-a-service provider. Mbanq’s cloud-based or on-site back-end technology connects to global financial infrastructure, offering responsive white label mobile apps for bank customers, customer-branded credit and debit cards and a fully managed US bank license sponsor. “The partnership with the financial industry specialists in public relations at William Mills Agency will help us to expand our visibility and showcase our services to a wider audience,” said Mbanq CEO Vlad Lounegov.
Redpoint is named US-based PR agency of record for Kintetsu Railway, the largest private railway system in Japan...Ogilvy Health is named PR and marketing agency of record for Azurity Pharmaceuticals... Zapwater Communications signs on .HERE Maldives, a resort operated by Seaside Collection... Cherish PR's London-based team has been engaged by the Lagos International Theatre Festival for a UK PR brief to raise awareness of this year’s Festival.
FleishmanHillard is named strategic communications consultancy for the Bay Area Host Committee... Kite Hill is named PR partner for the Artist and the Machine summit, which till take place Nov. 19 in Los Angeles... Alliance Connection, a Detroit-based agency that specializes in all-inclusive resorts, travel and hospitality, wins Elite Island Resorts with properties in Antigua, Barbados and Panama.
Merlot Marketing is named agency of record for Nichiha USA, a manufacturer of building material solutions... Sally Beauty, the consumer retail division of parent company Sally Beauty Holdings, appoints Creative Media Marketing as its public relations agency of record... Doner comes on board as agency of record for Rush Street Gaming, which operates Rivers Casino locations in Pittsburgh; Philadelphia; Des Plaines, IL; Portsmouth, VA; and Schenectady, NY.
JPR Group picks up Kimmel Architecture (formerly Kimmel-Bogrette Architecture + Site) to establish a presence in the senior living marketplace... RG2 Communications, adds Pollini at Ladbroke Hall, an Italian restaurant that is part of the 43,000 sq.-ft. Edwardian landmark, which presents live music, contemporary art, dance and gastronomy... M&C Communications assumes PR duties for Hope for Stomach Cancer nonprofit group.
Konnect Agency connects with Crescent Hotels & Resorts... FleishmanHillard specialty agency Methods+Mastery’s "Team BDG” comes on board as agency of record for Blue Diamond Growers... The Lacek Group, a loyalty, CRM and brand marketing agency that is part of Ogilvy One, picks up FNBO financial services outfit.
