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GO PR signs on to represent Tourisme Montréal, the private, non-profit travel and tourism organization that promotes the city of Montréal’s hotels, restaurants, festivals and attractions. The agency’s scope of work for the client includes bringing in brand partners for hotel packages and executing events. “We have tapped GO PR to amplify our voice and support our marketing efforts to further raise visibility of Montréal amongst American travelers,” said Tourisme Montréal CMO Sylvie Charette. GO PR’s roster of indie hospitality brands also includes Gansevoort Meatpacking, Detroit’s Shinola Hotel, St. Lucia’s Sunswept Resorts and VisitDenmark.
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Marino adds Dutchie, a tech brand that powers e-commerce, POS and delivery services for cannabis retailers, to the roster of clients in its cannabis practice. The agency has been tasked with elevating Dutchie’s presence in New York, including its work to support and prepare Conditional Adult-Use Retail Dispensary (CAURD) licensees to be successful, and highlight the company’s role in getting the adult-use market off the ground. Marino’s cannabis practice has also signed on to launch a full-scale strategic communications plan for workforce recruiting and hiring platform engin; secure earned and owned media on the B2C and B2B sides for drying and curing technology system, Cannatrol; and promote the efforts of dispensary design, architecture and construction firm Temeka Group to the media. “We are eager to work with brands like Dutchie, engin, Cannatrol and Temeka—who are operating at the very center of the intersection of tech and cannabis—and support their growth within and alongside the industry,” said Marino senior VP Jordan Isenstadt, who oversees its cannabis practice.
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5W Public Relations lands Highlander, the world's largest hiking club. 5W will be responsible for overseeing Highlander’s comprehensive strategic communications program, including media relations and events, measurement and reporting, organic influencer relations, and thought leadership. The club places an emphasis on responsible stewardship ethics, educating all participants on effective nature preservation and safekeeping. "Our events are produced at the highest level possible when it comes to professionalism and organization, and we like to partner up and collaborate with companies and individuals that share the same values and goals,” said Highlander CEO Jurica Barac. “That was one of the reasons why we have partnered up with 5WPR so that together we can reach as many people as possible.”
Rubenstein Public Relations lands Wellgistics Health, a Tampa, FL based health IT company... CIIC PR is named agency of record for Drey Hotel and Terraces at The Drey, a travel and lifestyle destination located within mixed-use development The Village Dallas... quench, which focuses on the food and beverage sectors, gets AOR duties for Chicago's Home Run Inn Pizza, a nearly-80-year-old brand. 
IMAGINE PR is appointed North American PR representative for Thailand's Chiva-Som, a wellness brand... Gilly Group, which works with clients in the golf industry, is named AOR for architecture firm Staples Golf Design... Merlot Marketing lands BlackPine Communities to support the launch of Nānā Kai, a master-planned residential community on the South Kohala Coast of Hawaiʻi's Big Island. 
Racepoint Global signs on to work with MIPS, which develops tools, software and compute required for building autonomous edge computing platforms... Allen & Gerritsen picks up Appalachian Mountain Club, the oldest operating outdoor and recreation conservation organization in the US... RG2 Communications scoops up The Broome, a boutique hotel in Manhattan’s SoHo neighborhood. 
Strategic Objectives is selected by Waterfront Toronto to lead integrated communications for the opening of a new section of the city’s Biidaasige Park... Scout Lab, which works with clients focused on human and planetary health, is named AOR for auction-based platform BuyWander... Marketplace Excellence Corporation is named US PR firm for the Anguilla Tourist Board. 
5W is named agency of record for Strength of Nature, which offers such multicultural haircare brands as African Pride, as well as Motions Xpress Shampoo Hair Color... RG2 Communications is representing Rebelo de Andrade, an architecture and design studio based in Portugal... Big Fish Collective is engaged as agency of record for publicity and media relations for Nikwax, which produces PFAS-free waterproofing and aftercare solutions for outdoor apparel, footwear and gear.
