Melissa Kanter, who headed integrated communications for Philips Lighting in North America, has moved to ING Americas, financial services marketer.
Based in New York, she will head communications and brand experience for the unit of the Amsterdam-based giant that has 53K people operating in more than 40 countries.
At Philips Lighting, which is now called Signify, Kanter ran internal/external communications, as well as social responsibility and sustainability initiatives in the US, Canada and Latin America.
Earlier, she headed global communications for Liquidnet, institutional investment network, and was in charge of media relations, influencer outreach and issues management.
Gerald Walker, CEO of ING in the Americas, said clients are looking for information about how ING's products help achieve their financial goals while supporting sustainability strategies.
He believes Kanter's "years of experience leading communications and sustainability campaigns will be critical in expanding and refining the ways we communicate to both our current and prospective clients.”