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CIIC PR adds Nevis Tourism Authority to its roster of travel and tourism clients. CIIC has been engaged to lead a strategic communications campaign that will integrate media and trade relations, partnerships, influencer relations and thought leadership opportunities in the US and Canada. Nevis, an island in the Eastern Caribbean with air transportation connections from Puerto Rico and St. Kitts, offers accommodations including the Four Seasons Resort Nevis. “We are looking forward to working closely with the Nevis Tourism Authority to position the island as a premier destination for leisure travelers,” said CIIC Founder and CEO, Carolyn Izzo-Feldman.
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Hemsworth Communications signs on with Performance Hospitality Management. Effective immediately, the firm is responsible for driving PR efforts and driving regional and national media relations campaigns for the following properties: for the company’s portfolio of properties, which includes the Sheraton Tampa Riverwalk Hotel, Holiday Inn & Suites Across from Universal Orlando and lifestyle hotel brand B Hotels & Resorts’ three locations—B Ocean Resort, B Resort & Spa and Banana Bay Resort & Marina. Hemsworth previously worked with B Hotels & Resorts on the chain’s launch. Headquartered in Fort Lauderdale, Performance Hospitality Management manages a variety of branded and independent hotels in major U.S. markets.
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Champion is named PR agency of record by Houston-based restaurant chain The Toasted Yolk, which is expanding to markets including Dallas-Fort Worth, Memphis and West Palm Beach, FL. Champion’s scope of work for The Toasted Yolk covers the brand’s public relations, franchise development support and local restaurant marketing. The agency is also tasked with driving franchise leads and proactive outreach to local, national and trade media and influencers. “We enlisted Champion to support us as we continue to gain momentum because they not only have well-established media connections in the markets we’ll be entering, but they also have a proven track record of success when it comes to growing brands through franchise development,” said Toasted Yolk CEO and co-founder Chris Milton.
CIIC PR is named agency of record for Sushi by Boū, an omakase restaurant with more than 23 locations across major U.S. markets... 5W signs up water technology company VVater, developer of the Farady Reactor, an electrified water purification system... Firecracker PR is selected as public relations agency of record for MIMARU, an apartment-style hotel brand for families and that operates 27 locations in Tokyo, Kyoto and Osaka, Japan.
Redpoint signs on to handle digital marketing for Connecticut wineries Saltwater Farm Vineyard and Kingdom of the Hawk Vineyard... 360PR+ is selected by Authority Brands Trade Brands Division to raise consumer awareness of its Benjamin Franklin Plumbing, Mister Sparky and One Hour Heating & Air Conditioning brands... Konnect Agency lands Visiting Angels, which offers personalized care to help seniors live independently in their own homes.
Tier One Partners’ Content Studio is engaged by InvestGreen, a company providing retail investors access to institutional-quality clean energy investment opportunities... Campstories is named PR agency of record for the City of Napa... Lewis Line Public Relations, a Gen-Z-owned publicity firm headquartered in Los Angeles, is representing cultural commentator, content creator and podcast host Ryan Lu.
REYA Communications lands PR work from Schlosshotel Fiss, a ski property in the Tyrol region of western Austria... B-Engaged, global sports marketing agency headquartered in London, is engaged by Visit Seattle to lead its global football strategy in the build-up to the 2026 FIFA World Cup... William Mills Agency picks up job to elevate the industry presence of PentEdge.
Joe Smith, a brand consultancy that is part of Padilla, comes on board as brand partner for the Science Museum of Virginia... Christie & Co is named agency of record for the LASCO Lightning Weeder, which uses an electric discharge system to facilitate weed control while ensuring zero damage to crops... Merlot Marketing lands American Outdoor Grill, a division of RH Peterson and manufacturer of outdoor cooking appliances.
