Ruder Finn - What's Next

PR News & Commentary

Last Updated: Wed., May 8, 2024 @ 2:01 pm

News of Firms: Avoq Survey Finds DC Insiders Shift Media Habits

Wed., May 8, 2024

By Steve Barnes

AvoqAvoq’s survey of more than 200 D.C. insiders uncovers a sea change in their media choices... Muck Rack, a PR management platform, teams up with Help Every Reporter Out... D S Simon Media conducted a recent study that says, by largely steering clear of political coverage, local TV news stations have become a surprisingly welcoming environment for brands and non-profits.

MA Community College Seeks Marketing Boost

Wed., May 8, 2024

By Kevin McCauley

MassasoitMassasoit Community College is looking to enroll a firm to develop a a digital integrated marketing and ad program that supports enrollment and community engagement for the Massachusetts school.

Orchestra

Overcoming an Impasse in M&A Transactions

Wed., May 8, 2024

By Rick Gould

Rick GouldThere are many reasons why an M&A transaction can reach an impasse, but a lack of willingness to negotiate will always result in a deal that’s dead on arrival.

Avoq

O'Dwyer's May '24 PR Firm Rankings Magazine

O'Dwyer's May '24 PR Firm Rankings Magazine

Technology Trends Transforming Marcomms

By Sally Slater, Cortney Stapleton

Courtney Stapleton & Susan SlaterFour emerging trends that are currently shaping today’s marketing and communications landscape.

On the Move: Johnson Controls Hires IBM's Bontempo

Wed., May 8, 2024

By Steve Barnes

Chris BontempoJohnson Controls appoints IBM's Chris Bontempo as VP and CMO... Team One, Publicis Groupe’s media, digital and communications arm, names Rosabel Murai as chief media officer... Trilliad brings on former Merkle global CMO Erin Hutchinson as its CMO... MINT, an enterprise software solution for advertising resource management, appoints Federico Salvitti as VP of growth.

The Weber Shandwick Collective
We Are Coyne: Leaders, Solvers, Disruptors, Counselors, Specialists, Partners

PR's Top Pros Talk: Stacey Jones

Wed., May 8, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Stacey Jones, Chief Communicator, Honeywell

Stacey Jones, who recently took over as Honeywell's chief communicator, talks with Doug Simon about the most effective strategies for planning and prioritizing communications initiatives, including such issues as how to assemble the right team, gaining the trust of the C-suite when developing new strategies and the importance of connecting communications plans to business objectives.

Fox Corp.'s Q3 Revenues Plunge 15.4%

Wed., May 8, 2024

By Kevin McCauley

https://www.odwyerpr.com/site_images/20240508102743_050824LachlanMurdoch.webpFox Corp. reports fiscal Q3 revenues plummeted 15.4 percent to $3.4B from the year ago period that included the broadcast of advertising-rich Super Bowl LVII.

Edelman

Brand USA Needs China PR Rep

Tue., May 7, 2024

By Kevin McCauley

BrandUSABrand USA is seeking a firm to provide PR and travel marketing services in China. It has budgeted $1M for the push.

5WPR NYC Public Relations Firms

Commentary

NYC Girl Scouts Face Trump PR Problem

Tue., May 7, 2024

By Kevin McCauley

StormyGirl Scouts of Greater New York must rue the day that it signed lease in The Trump Building, home of Donald Trump's post-hush money trial rants... Trump Media & Technology Group says it conducted a "detailed evaluation process" before hiring new auditor, a day before the old one was barred from doing business... Police departments have failed to learn lessons of Black Lives Matter protests, as they have arrested/charged 19 journalists (so far) who were covering Gaza demonstrations.

ICR Strategic Communications

On the Move: CG Life Hires Sawyer as COO

Tue., May 7, 2024

By Steve Barnes

Jon SawyerCG Life, which works with companies in the therapeutics, medical devices and diagnostics sectors, hires Jon Sawyer as chief operations officer... Kiterocket brings on Jessica Fishman as director of its renewable energy practice... 20Two Studio promotes Alexa Salcido to VP... Dwyer Workforce Development hires Karen Evander as director of communications.

Accounts in Transit: Group Gordon Lands Pediatric Brain Tumor Foundation

Tue., May 7, 2024

By Steve Barnes

TumorGroup Gordon picks up Pediatric Brain Tumor Foundation, the only national organization working across the full spectrum of childhood brain cancers... New Engen signs on as digital agency of record by mission-driven adventure brand Cotopaxi... Simply The Best Digital is tabbed as marketing and PR agency for Van Kirk & Sons Pools & Spas,

G&S Business Communications

Pakistan Seeks Firm for US Investor Roadshows

Mon., May 6, 2024

By Kevin McCauley

PakistanThe Pakistan Investment Promotion Authority is looking for a firm to handle roadshows in San Francisco, New York and Washington as it seeks to attract US investors.