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Category: Social MediaReturn to Latest News
Fri., Apr. 11, 2014
Colorado Postpones Social Media Pitch Amid PR Review
By Greg Hazley
 
coloradoColorado's tourism entity has postponed a competitive pitch process to handle its social media account.
Category: Social Media
Fri., Apr. 4, 2014
Ground Zero: Life After Organic Reach on Facebook
By Marshall Manson
 
O'Dwyer's MagazineIn 2012, Facebook famously restricted organic reach of content published from brand pages to about 16%. In December 2013, another round of changes reduced it even more.
Category: Social Media
Thu., Mar. 13, 2014
Big Media Vet Moves to Facebook
By Kevin McCauley
 
liz heronLiz Heron, emerging media editor at the Wall Street Journal, has moved to Facebook to bolster its ties with reporters and journalism companies/institutions.
Category: Social Media
Wed., Jan. 8, 2014
MWW Taps FTI's Emrich as Social Chief
By Greg Hazley
 
mitzi emrichMitzi Emrich, who led digital practices at FTI Consulting and Edelman, has moved to MWW as chief social strategist for the independent firm.
Category: Social Media
Tue., Nov. 12, 2013
Stumbling in Social Media Era of Radical Transparency
By Kevin McCauley
 
Tony Hayward, former BP chief and today’s Wall Street Journal cover boy for his oil drilling work in human rights-challenged regions of the world, gets a shout-out in Havas Worldwide’s just-released report about how trust and dynamism drive brand success.
Category: Social Media
Mon., Nov. 4, 2013
More Spin vs Substance in Twitter's Arab Uprising Role
By Kevin McCauley
 
twitterTwitter, which is expected to go public this week, is heralded as a go-to source of information during times of political crisis.
Category: Social Media
Mon., Oct. 7, 2013
Social Media: PR's Best Friend
By Kevin McCauley
 
The use of social media is increasing job satisfaction among PR staffers, according to a "PR 24/7" report released by Simon Fraser University in Vancouver.
Category: Social Media
Mon., Oct. 7, 2013
Hemann: Using Social Media to Mitigate the Impact of a PR Crisis
By Chuck Hemann
 

chuck henmannAll companies are bound to face a crisis due to social media's pervasiveness. If mishandled, the impact of a crisis could linger for years.

Category: Social Media
Fri., Sep. 13, 2013
O'Hara: Navigating Brands Through Social Hate
By Katherine O'Hara
 

katherine o'haraSocial media abounds with "haters" who spew venom and nonsense at personalities and brands. What does a PR person do when a client is under attack?

Category: Social Media
Thu., Aug. 22, 2013
Havas PR Launches Social Media Start-Up
By Kevin McCauley
 
Havas PR has launched SocialProvidence, a social media start-up in Rhode Island’s capital city.
Category: Social Media
Tue., Aug. 13, 2013
Most Uncomfortable About 'Friending' Boss on Facebook
By Kevin McCauley
 
Facebook users are not keen about being "friended" by either their boss or fellow workers, according to a poll released by Office Team, a unit staffing giant Robert Half Co.
Category: Social Media
Thu., Aug. 8, 2013
PWC: Social Media Not Widely Adopted for Crisis Comms
By Greg Hazley
 
More than half of respondents in a PwC US survey said they do not use social media as a crisis management resource, a reflection of uncertainty surrounding the medium, the consulting firm said.
Category: Social Media
Mon., Feb. 11, 2013
Spending Quality Time Off From Facebook
By Kevin McCauley
 
Facebook logoWhat a load that is off my mind! I was feeling a tad guilty about not keeping my Facebook up-to-date until the godsend study from Pew Research Center’s Internet & American Life Project that found nearly three-in-ten (27 percent) of Facebook users plan to spend less time with it this year.

A little more than six-in-ten (61 percent) users told Pew that they’ve taken time off from Facebook for a period of a couple of weeks.
 
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