New Jersey PR shop Swordfish Communications jabbed Amazon's widely covered test of drone delivery with an announcement this week that the firm will be disseminating press releases, product samples and other press kits to media via drones. Continue »
Harold Burson’s American Forces radio coverage of the Nuremburg war crimes trial is part of the journalism that is incorporated into the “Report from Nuremberg” audio production released today by Audible Inc. Continue »
Kate James, who is leaving her post as chief communications officer of the Gates Foundation to join Pearson as chief corporate affairs officer, will give the 52nd annual Distinguished Lecture to the Institute for PR Nov. 21 at the Yale Club, New York. Continue »
PR firms bent on becoming “media companies” via development of clever web content for clients may follow mainstream media off the same cliff, said Jeff Jarvis, BuzzMachine blogger, today at the Council of PR Firms' Critical Issues Forum in New York.
Ashley Varner, a senior at the College of William & Mary, Williamsburg, Va., has won the "Take Flight with PR" video contest hosted by the Council of PR Firms. Dave Senay, chairman of CPRF and president and CEO of FleishmanHillard, notes many member firms are dropping the term "PR" in their titles. Continue »
The New York Road Runners, the 55-year-old group that runs the New York City Marathon and endured a backlash last year during Hurricane Sandy, has brought in Chris Weiller from the U.S. Fund for UNICEF in a top PR role. Continue »
Brodeur Partners ramped up its PR work in a "make or break" campaign for Blackberry from late 2012 to early 2013, but the 16-year client split with the firm in April after a review and has not paid for $700K in PR services, according to a suit filed in federal court on Sept. 20. Continue »