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Category: PR CommentaryReturn to Latest News
Fri., Feb. 20, 2015
Lawyers Belong on PR Crisis Team
By Arthur Solomon
arthur solomonLawyers should play an important role in constructing and controlling the strategy of a PR crisis team and decide what, when and how information to the media will be released.
Category: PR Commentary
Thu., Feb. 19, 2015
Blog: Jeb Forgets that Actions Speak Louder than Words
By Kevin McCauley
jeb bushJeb Bush promises to be own man, but relies on same foreign policy retreads used by his dad and brother that brought America the Persian Gulf War and disastrous follow-up.
Category: PR Commentary
Mon., Jan. 26, 2015
Trust Me, PR Is Dead Is Published
By Jack O'Dwyer

pr is deadFormer Edelman U.K. executive pens Trust Me, PR Is Dead, a 300-page book that attacks the idea that information can be "managed" and that institutions can "implant messages" in target audiences.

Category: PR Commentary
Fri., Oct. 17, 2014
Media Strike Fear
By Kevin Foley
Kevin FoleyWhen did America -- the greatest, richest, most militarily powerful nation mankind has ever known -- start quaking in our boots over a bunch of psychopaths dressed in black who butcher their helpless victims in the back of beyond?
Category: PR Commentary
Mon., Sep. 29, 2014
Blog: WPP Boss Sorrell Kicks off Advertising Week
By Kevin McCauley
martin sorrellWPP chief Martin Sorrell this morning kicked off the opening session of Advertising Week, the Sept. 29-Oct. 3 celebration of all things advertising.
Category: PR Commentary
Thu., Sep. 11, 2014
Blog: Who Was That Guy in the White House?
By Kevin McCauley
obamaWho was that guy in the White House last night? Did you see him? He was a strong, decisive, on-point fellow with a clear action plan to carry the fight to ISIS into Syria and beyond.
Category: PR Commentary
Wed., Sep. 10, 2014
Ray Rice: Cut the Back Some Slack
By Fraser Seitel
fraser seitelForgive me, but ... I’m with Ray Rice's former fiancé, now wife, who says the ones suffering most from the fallout of her husband's infamous video are her and her little daughter. Ironic, since she was the one abused.
Category: PR Commentary
Fri., Aug. 8, 2014
Blog: Inversions May Sour America's Love Affair with Big Biz
By Kevin McCauley
America's love affair with business is strong, according to the latest Public Affairs Council's pulse survey, but the relationship may sour due to corporate greed.
Category: PR Commentary
Thu., Jul. 31, 2014
Blog: Gaza Bloodbath Shines PR Light on UN Refugees
By Kevin McCauley
A bright PR spotlight on the bulging refugee camps of the Palestinians is one unexpected outcome of the latest bloodbath is Gaza. Israel's shelling of a United Nations-run school sheltering Palestinians on Wednesday turned on that beacon. It was the second attack on a UN facility.
Category: PR Commentary
Mon., Mar. 17, 2014
The Media of Public Relations: Paid v. Owned v. Earned
By Fraser Seitel
In the “old days” – before social media – public relations was aimed, essentially, at one thing; convincing a third party – usually a journalist – to report favorably on your client.
Category: PR Commentary
Tue., Feb. 25, 2014
USA Track & Field Pulls Up Lame in PR Race
By Kevin McCauley
GrunewaldUSA Track & Field didn’t exactly cover itself in PR glory with Monday’s decision to reinstate Gabriele Grunewald as 3000-meter indoor champion and Team USA representative at the world championships in Poland next month. It had no choice.
Category: PR Commentary
Sun., Jan. 5, 2014
Income Disparity Will Be Hot PR Topic in 2014
By Jack O'Dwyer

deblasioIncome disparity is a political football that will get kicked around plenty in 2014 and it’s a topic that PR students and grads as well as working PR practitioners should follow. PR operates against this economic background.

Category: PR Commentary
Mon., Dec. 30, 2013
Harper's Tells PR Pros, Students How to Please Rich
By Jack O'Dwyer
Harper's magazineA behind-the-scenes expose of what it’s like to work for the rich has been written for the January Harper’s by John P. Davidson, novelist who has written for Fortune, Rolling Stone, Elle, Gentleman’s Quarterly and other media.
Category: PR Commentary
Wed., Dec. 18, 2013
Aussie Prof. Questions PR for Tylenol "Crisis"
By Jack O'Dwyer
Tony JaquesProf. Tony Jaques of Australia, writing in the December Issues Outcomes, has reiterated his criticisms of Johnson & Johnson’s PR in the wake of the seven Tylenol deaths in 1982.
Category: PR Commentary
Fri., Oct. 11, 2013
A Few Questions Journalists Should Ask the NFL
By Arthur Solomon
Fawning coverage of the NFL by media enablers masks many problems associated with America’s most violent sport.
Category: PR Commentary
Mon., Sep. 30, 2013
Who Asked Ya?
By Fraser Seitel
BarillaThe winner of September’s  “Shoot Yourself in the Head” award goes to Italy’s legendary pasta maker, Barilla, whose primary product was boycotted after its chairman made anti-gay remarks.
Category: PR Commentary
Thu., Aug. 22, 2013
New PR Head at ProPublica; Will It Look at PR?!
By Jack O'Dwyer
Nicole BronzanNicole Bronzan of Freedom to Marry, will join ProPublica Sept. 16 as communications director, replacing five-year veteran Mike Webb, who had the title of VP/communications.
Category: PR Commentary
Mon., Aug. 5, 2013
'PR Day' Flops in U.K. but Need Continues
By Jack O'Dwyer
PR National Awareness DaySaturday, July 27 was the first "PR National Awareness Day" in the U.K. in case you missed it.  Almost everyone missed it in the U.K. and there is no evidence anyone at all knew about the effort in the U.S.
Category: PR Commentary
Mon., May 27, 2013
Tight-Lipped Lerner Bounced by IRS
By Jack O'Dwyer
It was with some satisfaction that we saw IRS agent Lois Lerner being bounced from her active duties May 23, the day after she took the Fifth Amendment on whether her office improperly targeted conservative groups.
Asking questions and not getting them acknowledged or answered is highly annoying and that’s just how the Senators felt who got snubbed by Lerner.

“The silent treatment outraged lawmakers,” said the New York Post.
Category: PR Commentary
Thu., Mar. 14, 2013
A 'Disruptive' Pontiff
By Robert Dilenschneider
The attention to and discussion of the new Pope is without precedent. One has to ask, why?
Surely one reason is that there are 1.2 billion Catholics in the world, 77 million in the United States. A second reason is that there are so many issues surrounding the Church and the Vatican and associated elements. Above both these reasons there are tens of millions that are looking for directions to a better life.
Category: PR Commentary
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It still makes great good sense for a corporate buyer to be cautious before hiring a public relations agency. Read more...
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rankings17 of Top 25 PR Firms Grew in Double Digits in 2013
Independent PR firms showed strong growth in 2013.  Eight of the ten largest posted double-digit gains as did nine in the 11 to 25 category and 57 in the complete list of 127.
1. Edelman, NY - $734,177,526
2. APCO Worldwide, D.C. - $120,345,400
3. Waggener Edstrom, Wash. - $117,600,000
4. W2O Group, San Fran. - $75,050,000
5. Ruder Finn, NY - $63,249,000
6. MWW Group, NJ - $48,020,000
7. Finn Partners, New York - $44,375,000
8. ICR, CT - $42,445,157
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10. DKC, New York - $32,896,560
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