A fascinating PR challenge in the Middle East--so big a problem that it may be life-threatening to the royal families of our allies and even to terrorist leaders—is that flattery can start to sound credible. (2 reader comment)
At some point in every presidential campaign, the nonstop 24-7 coverage goes off the rails. People look so closely at the candidates that the most mundane and silly details get blown way out of proportion.
The “progressive” label once implied the widest open capacity for thinking and speaking, not, as is now defined as treachery for a politician who has had the courage and the right to disagree with the President of the United States.
The PR profession shouldn’t succumb to the continued dumbing down of language – at least not without a fight. We should select words carefully, knowing which ones to use to communicate desired meanings.
*O'Dwyer's is the only PR firm ranking which requires the top page of the latest corporate income tax return and W-3, establishing particpants as PR firms rather than ad agencies or other types of businesses.