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Category: PR CommentaryReturn to Latest News
Thu., Aug. 18, 2016
What PR Can Learn From This Election Cycle
By Wendy Glavin
 

wendy glavinStereotypes and generalizations exist across all industry and demographic sectors. Unfortunately, these attitudes oversimplify, and often, pejoratively classify a group of people, only perpetuating inaccuracies and misinformation.

Category: PR Commentary
Fri., Apr. 1, 2016
Trump's PR Formula to Beat Hillary
By Fraser Seitel
 
Fraser SeitelBarring a last-minute “Hail Mitty” by panicked Republican leaders in Cleveland, Donald Trump will be the party’s candidate for U.S. president. (6 reader comments)
Category: PR Commentary
Mon., Mar. 21, 2016
PR Challenge: Credible Flattery
By Ronald N. Levy
 
Ronald N. LevyA fascinating PR challenge in the Middle East--so big a problem that it may be life-threatening to the royal families of our allies and even to terrorist leaders—is that flattery can start to sound credible. (2 reader comment)
Category: PR Commentary
Mon., Jan. 11, 2016
Marco Rubio’s Boots are Hot Topic on Campaign Trail
By Ronn Torossian
 
Ronn TorossianAt some point in every presidential campaign, the nonstop 24-7 coverage goes off the rails. People look so closely at the candidates that the most mundane and silly details get blown way out of proportion.
Category: PR Commentary
Fri., Oct. 30, 2015
The PR Downfall of Jeb Bush
By Fraser Seitel
 
Jeb!Those embarrassing CNBC moderators weren’t the only losers at the Republican debate this week.
Category: PR Commentary
Wed., Sep. 23, 2015
America's 'Whine' Experts
By Joe Honick
 
Joe HonickHacking charges create tension between the US/China relationship, but electronic snooping is hardly a new development.
Category: PR Commentary
Tue., Sep. 22, 2015
World Trade Center Memorial Isn't Disneyland
By Ronn Torossian
 
World Trade Center MemorialThe World Trade Center Memorial exists to honor those fallen in the Sept. 11 terrorist attacks. Visitors should respect the dignity of the space.
Category: PR Commentary
Tue., Sep. 22, 2015
Throw Out the Old PR Playbook
By Arthur Solomon
 
Arthur SolomonWhat's that buzz above? Major news groups such as Associated Press and New York Times study use of drones to cover news.
Category: PR Commentary
Mon., Sep. 21, 2015
Blog: Egads! Son of Total Information Awareness Program is Alive
By Kevin McCauley
 
darpaThe Pentagon's Defense Advanced Research Projects Agency, which brought up the notorious Total Information Awareness all-encompassing digital surveillance scheme, is at it again. Stay alert.
Category: PR Commentary
Fri., Sep. 18, 2015
Summer of My Media Discontent
By Arthur Solomon
 
Arthur SolomonFor media watchers, the soon-to-depart summer will be remembered as 'The Summer Journalism Hit a New Low.'
Category: PR Commentary
Tue., Sep. 15, 2015
Blog: Edelman Does the Right Thing
By Kevin McCauley
 
EdelmanEdelman, the world's biggest PR firm, does the right thing, banning coal interests and global warming deniers from client roster.
Category: PR Commentary
Mon., Sep. 14, 2015
Blog: Trump Channels Ivy Lee
By Kevin McCauley
 
Ivy LeeDonald Trump carries a stack of $100 bills in his pocket to hand out each day to volunteers along the campaign trail. Ivy Lee would approve of the Trumpster's noblesse oblige.
Category: PR Commentary
Thu., Sep. 10, 2015
Sports Commissioners: No More Kings
By Arthur Solomon
 
Arthur SolomonIn the sports business, the days of commissioners ruling as divine kings, and making up laws as they wish, is a thing of the past.
Category: PR Commentary
Wed., Sep. 9, 2015
America's Opportunity for Real Leadership
By Joe Honick
 
Joe HonickIf the US takes command of the refugee problem that is ripping Europe apart, it would demonstrate its role as the global leader.
Category: PR Commentary
Tue., Sep. 1, 2015
Blog: County Clerks Rebel Against Supreme Court
By Kevin McCauley
 
Kim DavisA Kentucky clerk is the latest in a string of southern bureaucrats to refuse granting licenses to gay couples because it would violate her religious beliefs.
Category: PR Commentary
Thu., Aug. 27, 2015
Corruption of the 'Progressive' Label
By Joe Honick
 
Joe HonickThe “progressive” label once implied the widest open capacity for thinking and speaking, not, as is now defined as treachery for a politician who has had the courage and the right to disagree with the President of the United States.
Category: PR Commentary
Wed., Aug. 26, 2015
Blog: Christie Could Have Been a Contender
By Kevin McCauley
 
Chris ChristieHad Jersey Governor Chris Christie showed some backbone in the legal squabble with Exxon Mobil, he would have stood head and shoulders above rivals in GOP presidential contest.
Category: PR Commentary
Wed., Aug. 19, 2015
Watch Your Language
By Fraser Seitel
 
fraserThe PR profession shouldn’t succumb to the continued dumbing down of language – at least not without a fight. We should select words carefully, knowing which ones to use to communicate desired meanings.
Category: PR Commentary
Wed., Aug. 12, 2015
Pseudo-Political Journalists 'Cover' Presidential Contest
By Joe Honick
 
Worse than the depths to which the current political campaigning has descended is the low level of what is passing for reportage in the media.
Category: PR Commentary
Mon., Aug. 3, 2015
140 Characters of Bearded Crepe by Twitter's Jack Dorsey
By Fraser Seitel
 
seitelCEOs like Twitter interim boss Jack Dorsey must tell the truth about their companies and can never lie. And candor is good. But there is a difference between being candid and being unnecessarily negative.
Category: PR Commentary
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Sep. 19, 2016
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Commentary &
Prof. Development:
Fri., Sep. 23
The Bully Pulpit Isn’t for Bullies
By Joe Honick
Joe Honick

Fri., Sep. 23
Election PR Opportunity: Show Who Benefits!
By Ronald N. LevyRonald N. Levy

Thu., Sep. 22
How Hillary Wins the Debates
By Fraser Seitel
Fraser P. Seitel

Wed., Sep. 21
Cable TV: Not on Top of the News
By Arthur Solomonarthur solomon

Tue., Sep. 20
The Impossible Standard of Vetting in a Post 9/11 Era
By Eric Lebson
Eric Lebson

Mon., Sep. 19
Should Rapists Be Allowed in the Football Hall of Fame?
By Ronn TorossianRonn Torossian

Thu., Sep. 15
My Wells Fargo Folly: Investing Alongside Warren Buffett
By Eric StarkmanEric Starkman

Wed., Sep. 14
Benefits of Working for a Small Agency
By Gabrielle JasinskiGabrielle Jasinski

Mon., Sep. 12
Part-Time CFOs a Solid Bet for PR Firms
By Rick Gould
Rick Gould

Mon., Sep. 12
What ‘Ailes’ Trump Might Get Him Elected
By Joe Honick
Joe Honick

Thu., Sep. 8
And the Cable Babel Continues
By Arthur Solomonarthur solomon

Wed., Sep. 7
Selling Fashion via Facebook Video Storytelling
By Stephanie SiewertStephanie Siewert

Wed., Sep. 7
The Decline of the Editorial Calendar
By Jon Schubin
Jon Schubin

Tue., Sep. 6
ROI in Today’s Communications Landscape
By Nicole Moreo
Nicole Moreo

Tue., Sep. 6
Happy Labor Day! People Rent Homes, Cars to Survive
By Jack O'Dwyer
Jack O'Dwyer

Tue., Sep. 6
Anticipating Drama for the Presidential Debates
By Joe Honick
Joe Honick

Tue., Aug. 30
Epi-Pen Maker Trying to Repair Reputation
By Ronn Torossian
Ronn Torossian

*Find more commentary & prof. development under these categories:
--Crisis Comms.

--Financial Mgmt.
--Professional Dev.
--Public Affairs

--Public Relations

 
PR RFPs:
Mon., Sep. 19
Port of Browsville Eyes PR
Port of Brownsville, TX

Fri., Sep. 16
California Therapists Review PR
Physical therapy

Wed., Sep. 14
Silicon Valley Eyes Campaign Against Payday Lending
Payday lending

Fri., Sep. 2
Committee to Protect Journalists Seeks PR Firm
CPJ logo

Thu., Sep. 1
Art Non-Profit Seeks Event Planning PR
Beijing Contemporary Art Foundation

Thu., Aug. 25
Nutrition Resource Seeks PR firmHealthy Dining Finder

*For a full list of RFPs back to the beginning of 2016 and earlier, go to: O'Dwyer's RFP
archive

 
Edelman Trust Barometer Edelman Trust Barometer 2013
5WPR NYC Public Relations Firm
 
Mediaco by Weber Shandwick
 
O'Dwyer's PR Firm Rankings Seal2016 Rankings
of PR Firms

Rankings by '15 net fees with separate charts for 12 PR specialties such as healthcare, tech and travel. Look up firms in key cities like New York, Chicago and Los Angeles.
 
Top 10 PR firms for 2016:
1. Edelman, NY - $840,923,379
2. APCO Worldwide, D.C. - $119,858,300
3. WE, Wash. - $98,782,000
4. W2O Group, San Fran. - $95,010,000
5. Ruder Finn, NY - $74,000,000
6. Finn Partners, New York - $71,481,000
7. LEWIS, San Fran. - $68,585,000
8. ICR, CT - $56,208,757
9. Zeno Group, New York - $47,343,821
10. PadillaCRT, New York - $34,813,666
Full ranking of firms >>
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