Contact O'Dwyer's: 271 Madison Ave., #600, New York, NY 10016; Tel: 212/679-2471 or Toll Free: 866/395-7710
O'Dwyer's Inside News of Public Relations & Marketing Communications - O'Dwyer's Job Board
 Sign In | Subscribe | Free E-Mail Newsletter rss,facebook,twitter
Boardroom Communications inc.
rss facebook twitter Sign-Up for O'Dwyer's Weekly E-mail Newsletter


Return to Latest News
Fri., Jul. 18, 2014
WWI Home Front Exhibit to Explore Roots of PR
By Kevin McCauley
enlistPR people and students of the craft should flock (no, make it run) to the New York Public Library's "Over Here: WWI and the Fight for the American Mind" exhibit which opens July 28.
Category: Public Relations
Fri., Jul. 18, 2014
Gun Industry Group Taps PR Director
By Greg Hazley

pearsallThe National Shooting Sports Foundation, the Newton, Conn.-based trade group for firearms manufacturers, has brought in Jennifer Pearsall as director of PR.

Category: Trade Associations
Fri., Jul. 18, 2014
World Health Org PR Pro Among Dead in Malaysian Airlines Crash
By Greg Hazley
glenn thomasGlenn Thomas, a former BBC journalist working as a media officer for the Geneva-based World Health Organization, is among the 298 who died aboard Malaysian Airlines Flight MH17.
Category: Public Affairs
Fri., Jul. 18, 2014
RFP: Public Outreach for CA Water District
By Greg Hazley
Year-long contract for public outreach and education for southern California water district. Details… 
Category: RFPs
Fri., Jul. 18, 2014
PR Powers Interpublic's Solid Q2 Gains
By Kevin McCauley
interpublicInterpublic's Constituency Management Group, which includes PR operations, jumped 10.9% in the second quarter to $355.4M.
Category: Marketing Communications
Thu., Jul. 17, 2014
Ketchum Reps Russia, Advised Malaysian Airlines
By Kevin McCauley
planeA Malaysian Airlines 777 crashed in eastern Ukraine today, killing all 295 passengers and crew. Ketchum, which was called in by Malaysia Air after the loss of Flight 370 in March, also represents Russia.
Category: Crisis Communications
Thu., Jul. 17, 2014
Newspaper Association Drops Stats (They're That Bad)
By Jack O'Dwyer

newspaper association of americaThe Newspaper Association of America, after 62 years of running a chart of ad revenues, dropped it for 2013. Also, a new book faults New York Times' attempts to cope with internet, social media.

Category: Media News
Thu., Jul. 17, 2014
PR Links of the Day - 7-17-2014
By Greg Hazley
PR 101 13 tips for writing and pitching op-ed stories (P. Opelbaum) 
Travel Top 8 digital influencers for travel (G. Pritchard) 
Content Strong storytelling in McDonald's supplier videos ... but do they work? (L. Hoffman) 
Publicity Meet the PR guru for 'hot convict,' 'Octomom,' others (Daily Beast)
Tech The next big thing for marketers (S. Corsi) 
PA Jay Carney cashes in (Politico) 
Content Responsive marketing in a real-time world (D. Armano) 
Marketing Lady Gaga is still schooling marketers (Forbes) 
Gov't FTC reaches out to Latinos with first 'fotonovela' (FTC) 
Sports MLB addresses criticism over All-Star Game (Deadspin) 
Corporate GM's Barra faces (another) Senate interrogation (BBW) 
Int'l Clinton warns Israel on isolating itself from world opinion (AFP)
Category: PR Links
Thu., Jul. 17, 2014
Ecuador Targets Chevron
By Kevin McCauley
ecuadorThe Embassy of Ecuador has hired the firm of former liberal Congressman Bill Delahunt of Massachusetts to improve bilateral ties with it and the U.S. and to keep on top of Chevron's "communications strategies and lobbying efforts" in both federal Washington and think tanks.
Category: Lobbying
Thu., Jul. 17, 2014
Study: The Most (and Least) Respected Brands
By Greg Hazley
corebrandCoca-Cola and PepsiCo, despite losing some luster over the healthy foods movement, are the most respected corporate brands, while Delta Airlines and H&R Block top the list of least respected names, according to a study by consultancy CoreBrand.
Category: Marketing Communications
Thu., Jul. 17, 2014
Ogilvy Tempts Edelman's Banovetz
By Kevin McCauley
jennifer banovetzJennifer Banovetz will join Ogilvy PR in Los Angeles on Aug. 4 in the senior VP/brand marketing group slot for its western region.
Category: PR Firms
Thu., Jul. 17, 2014
Online Custom Jeweler Seeks PR Pitches in Open Review
By Greg Hazley
gemvaraOnline purveyor of custom fine jewelry is calling for agency proposals in an open, competitive review to develop and execute a strategic PR program. Details...
Category: RFPs
Thu., Jul. 17, 2014
Book Review: S Street Rising: Crack, Murder and Redemption in DC
By Kevin McVicker
s streetA former Washington Post scribe chronicles his double life as a crime reporter who secretly battled crack addiction in DC in the 1980s and '90s.
Category: Book Review
Thu., Jul. 17, 2014
Kekst Aids Slim-Fast Sale
By Greg Hazley
slim fastKekst and Company is guiding communications for Kainos Capital in its acquisition of weight-loss brand Slim-Fast from Unilever.
Category: M&A
Thu., Jul. 17, 2014
Microsoft to Cut 18,000 Jobs
By Greg Hazley
microsoftMicrosoft today said it will cut up to 18,000 jobs across the company in a "restructuring plan to simplify its operations" and integrate its $7B acquisition of Nokia.
Category: Corporate Communications
Wed., Jul. 16, 2014
Russia Trims Spending at Ketchum
By Kevin McCauley
russiaThe Government of Russia cut spending at Ketchum 30 percent to $4M during its latest six-month period compared to year ago figures.
Category: International
Wed., Jul. 16, 2014
Blog: Rupert's Last Rodeo?
By Kevin McCauley
rupert murdoch"We are not currently in any discussions with Time Warner," said a release today from 21st Century Fox. "Currently" is the key word.
Category: Media News
Wed., Jul. 16, 2014
PR Links of the Day - 7-16-2014
By Greg Hazley

Commentary Trust me, PR is dead (R. Phillips)
Int'l Edelman discloses links to detained Chinese news anchor (WSJ)
Dissent Speakers group scraps name change after outcry (AN)
Tech 5 reasons you shouldn't automate your PR strategy (B. South)
Media Nikki Finke hoaxed by news tip (Page Six)
Firms How ReviveHealth keeps growing and growing (NBJ)
List Top 10 daily newspapers in Texas (Cision)
Sports Tampa Bay Bucs publish long-form journalism on new coach (Bucs)

Category: PR Links
Wed., Jul. 16, 2014
NBCUniversal Ups Skowronski to VP, Comms
By Greg Hazley
lauren skowronskiNBCUniversal has plugged in MSNBC media relations head Lauren Skowronski to the VP, corporate communications, slot for the parent company.
Category: Corporate Communications
Wed., Jul. 16, 2014
Study: Digital Hastens Communications, Marketing Merge
By Greg Hazley

convergenceThe rate of chief communications officers who also lead marketing is up 35% in the past two years, a Weber Shandwick study shows, hastened by the digital era.

Category: Marketing Communications
Today's Poll:
After the Germanwings crash, Lufthansa needs to:
Fold the brand
Audit its screening procedures
Defend itself better
Go dark
View past polls
Rank Your Firm With O'Dwyer's
Snapshots - 10/17/08
O'Dwyer's NL
Mar. 23, 2015
O'Dwyer's Newsletter O'Dwyer's Newsletter
Back issues
O'Dwyer's March Food & Beverage PR Magazine O'Dwyer's March Food & Beverage PR Magazine
Mar. '15
Profiles of Food & Beverage PR Firms
O'Dwyer's Magazine O'Dwyer's February Environmental PR & Public Affairs Magazine
Feb. '15
Profiles of Environmental PR & Public Affairs Firms
O'Dwyer's January PR Buyer's Guide O'Dwyer's January PR Buyer's Guide
Jan. '15
PR Buyer's Guide & Profiles of Crisis Communications Firms
O'Dwyer's December Entertainment & Sports PR Magazine O'Dwyer's December Entertainment & Sports PR Magazine
Dec. '14
Profiles of Entertainment & Sports PR Firms
O'Dwyer's November Technology PR Magazine O'Dwyer's November Tecnology PR Magazine
Nov. '14
Profiles of Technology PR Firms
O'Dwyer's October Healthcare & Medical PR Magazine O'Dwyer's October Healthcare & Medical PR Magazine
Oct. '14
Profiles of Healthcare & Medical PR Firms
O'Dwyer's Sept. Beauty & Fashion PR Magazine O'Dwyer's Sept. Beauty & Fashion PR Magazine
Sep. '14
Profiles of Beauty/Fashion & Lifestyle PR Firms
O'Dwyer's August Financial PR/IR & Prof. Svcs. PR Magazine O'Dwyer's August Financial PR/IR & Prof. Svcs. PR Magazine
Aug. '14
Profiles of Financial PR/IR & Professional Services PR Firms
O'Dwyer's Travel & Tourism PR Magazine O'Dwyer's Travel & Tourism PR Magazine
Jul. '14
Profiles of Travel & Tourism PR Firms
O'Dwyer's June Multicultural & Int'l PR Magazine O'Dwyer's June Multicultural & Int'l PR Magazine
Jun. '14
Profiles of Multicultural/Diversity & Int'l PR Firms
O'Dwyer's May PR Firm Rankings Magazine O'Dwyer's May PR Firm Rankings Magazine
May '14
PR Firm Rankings Special Issue
O'Dwyer's April Broadcast & Social Media Magazine O'Dwyer's April Broadcast & Social Media Magazine
Apr. '14
Profiles of Broadcast Media Services Cos. & Social Media PR Firms
O'Dwyer's magazine back issues to 2011
Edelman - Show Up Differntly Edelman Trust Barometer Edelman Trust Barometer 2013
Finn Partners
Allidura: Millennial Mindset

O'Dwyer's PR Magazine
O'Dwyer's Magazine O'Dwyer's Magazine

Mar. '15 Food & Beverage PR

O'Dwyer's magazine, now in its 29th year, is the #1 publication for PR and marketing communications pros.

Advertise With O'Dwyer's
2015 Editorial Calendar:
January, PR Buyer's Guide/Crisis Comms.
February, Environmental PR & Public Affairs
March, Food & Beverage PR
April, Broadcast Media Services & Social Media PR
May, PR Firm Rankings
June, Multicultural/Diversity & Int'l PR
July, Travel & Tourism PR
August, Financial PR/IR & Prof. Svcs. PR
September, Beauty/Fashion & Lifestyle PR
October, Healthcare & Medical PR
November: Technology PR
December: Entertainment & Sports PR
Each month a different area of PR is examined and firms with strengths in the focus area are profiled.
Subscribe to O'Dwyer's Magazine

Find The Right PR Firm
O'Dwyer's Directory of PR Firms
Download PDF of
'14 directory
O'Dwyer's Directory of PR Firms O'Dwyer's Directory

- Alphabetically
- Geographically
- PR Specialty

2011 O'Dwyer's Directory of PR Firms 2011 O'Dwyer's Directory of PR Firms O'Dwyer's Directory of PR Firms

O'Dwyer's is the
#1 source for researching outside PR counsel.

Add your firm to our online database and let O’Dwyer’s help you to expand your PR firm locally, nationally and globally.

O'Dwyer's is the only place you can look up a company (e.g., Apple, Nike, Starbucks) and determine its outside PR counsel.

Try it out!

Compare terms using: AND    OR

List Your Firm With O'Dwyer's

How To Hire A PR Firm
Jack O'DwyerBy Jack O’Dwyer
Public relations covers such a broad array of communications services these days that defining it has become harder than ever. Read more...
Fraser SeitelBy Fraser Seitel
It still makes great good sense for a corporate buyer to be cautious before hiring a public relations agency. Read more...
The 2014 Extending Your Brand to Employees Conference
Strategic Internal Communications Conference
3rd Annual Internal Comms. & Situational Messaging
Corporate Social Media Summit
3rd Internal Branding & Employee Engagement Conference
The Communicator Awards: Deadline March 9, 2012
Reputation Preservation and Crisis Communication Summit (Mar. 5-6) New York

O'Dwyer's PR Firm RankingsO'Dwyer's 2015 Ranking of PR Firms Released
Firms ranked overall by '14 net fees with separate charts for 12 PR specialties such as healthcare, technology and travel. Look up firms in key cities like New York, Chicago and Los Angeles.
O'Dwyer's 2015 PR Firm Rankings

Top 10 PR firms for 2015:
1. Edelman, NY - $797,328,238
2. APCO Worldwide, D.C. - $118,112,600
3. Waggener Edstrom, Wash. - $106,676,000
4. W2O Group, San Fran. - $82,625,000
5. Ruder Finn, NY - $73,891,000
6. Finn Partners, New York - $52,796,000
7. MWW Group, NJ - $51,775,000
8. ICR, CT - $50,687,714
9. DKC, New York - $41,500,000
10. Zeno Group, New York - $39,921,576
*O'Dwyer's is the only PR firm ranking which requires the top page of the latest corporate income tax return and W-3, establishing particpants as PR firms rather than ad agencies or other types of businesses.
Become an O'Dwyer's Ranked PR Firm
Cision State of Media 2015

PR Services & Products
O'Dwyer's Magazine O'Dwyer's Magazine
Shop in 50 categories:

- Broadcast Monitoring
- Crisis Management
- Editorial Distribution
- Electronic Newsfeeds/ Satellite Services
- Executive Search
- Integrated Marketing & PR
- Interactive/Multimedia Services
- Media Training
- Newswires
- Press Release Distribution
- Public Service Announcements

- Radio
- Research
- Satellite Media Tours
- Search Engine Optimization
- Social Media
- Speakers Service
- TV Production
- Video Production & Editing
- Webcasting
- Website Development

See all PR service companies...

Add Your PR Service or Product

Sponsored Links:
E-mail to add your link

Rosica PR Agency – 866-843-5600

Interact Marketing, 888-418-INTERACT

Web Links:
- PR Blogs
- Public Relations/Media
- Newswires
- Networks
- Int'l News
- More News
- Health Resources
- Media Watchdogs
- U.S. Government
- U.S. Newspapers
- U.S. Magazines
O'Dwyer's Newsletter PDF


Edelman - Show Up Differently GroupHigh Outreach Marketing Virtual Summit Strategic Employee Engagement & Internal Brand Activation 2015 SIIA CODiE Awards 2015 SIIA CODiE Awards



Subscribe to O'Dwyer's website | Editorial Contacts | Order O'Dwyer Publications | Advertising Info | Contact O'Dwyer's | Terms and Conditions

Copyright © 1998-2015 J.R. O'Dwyer Company, Inc.
271 Madison Ave., #600, New York, NY 10016; Tel: 212/679-2471 or Toll Free: 866/395-7710