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PR News & Commentary

Last Updated: Fri., Jul. 12, 2024 @ 4:30 pm

Category: Professional DevelopmentReturn to Latest News

PR's Top Pros Talk: Adam Christensen

Fri, Jul. 12, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Adam Christensen, Chief Marketing Officer, Notified

Notified CMO Adam Christensen tells Doug Simon which communications sector receives the most budget and why in the latest "PR's Top Pros Talk" video interview.

PR's Top Pros Talk: Adrianne C. Smith

Tue, Jul. 9, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Adrianne C. Smith, Chief Diversity & Inclusion Office at FleishmanHillard

FleishmanHillard chief diversity and inclusion officer Adrianne C. Smith, who is also founder of the Can: Diversity Collective, talks with Doug Simon about how human connection plays a key role in advancing DE&I.

PR's Top Pros Talk: Jess Muldoon

Mon, Jul. 1, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Jess Muldoon, Group VP, Corp. Media, Ruder Finn

Ruder Finn group VP of corporate media Jess Muldoon talks with Doug Simon about some of the key elements of building a strong thought leadership strategy. She also discusses why it’s important to take notice of new content formats, as well as the significance of owned content.

PR's Top Pros Talk: Jonathan Heit

Wed, Jun. 26, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Jonathan Heit, Co-Founder & Global CEO, Allison

Allison co-founder and global CEO Jonathan Heit talks with Doug Simon about how communicators can apply client insights to continuously grow their agencies, as well as taking a look at the impact of measurement and the value of successful onboarding and training practices.

PR's Top Pros Talk: Madelyn Flax

Thu, Jun. 13, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Madelyn Flax, Women's Sports Practice Lead, Finn Partners

In the latest "PR's Top Pros Talk" video interview, Madelyn Flax, sports account supervisor and women’s sports practice lead at FINN Partners, talks with Doug Simon about the opportunities that the women sports movement offers to communicators. She also explains how brand partnerships with athletes can create social change with stories that reach multiple sectors including entertainment and culture.

PR's Top Pros Talk: Leslie Bishop

Tue, Jun. 11, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Leslie Bishop, Mng. Partner & EVP of Global Strategy, 5WPR

Leslie Bishop, managing partner and EVP of global strategy at 5WPR, talks with Doug Simon about what the agency's 2024 Consumer Culture Report has to tell communicators about the divide between the things consumers say they are going to spend their money on and the purchases that they actually make.

PR's Top Pros Talk: Laura Gross

Wed, Jun. 5, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Laura Gross, Pres. Scott Circle Communications

Laura Gross, president of Scott Circle Communications, talks with Doug Simon about to help clients working to make the world a better place get their messages out to the right audiences.

PR's Top Pros Talk: Hanna Bautz

Mon, Jun. 3, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Hanna Bautz, Next PR

Next PR account lead Hanna Bautz talks with Doug Simon about how creating structure around quarterly plans can boost productivity and collaboration—and explains how she uses the "project management triangle" model to hone her creative problem-solving skills.

PR's Top Pros Talk: Rob Bronfeld

Tue, May 21, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Rob Bronfeld, Exec VP & Mng. Dir., MikeWorldWide

In his "PR's Top Pros Talk" conversation with Doug Simon, MikeWorldWide EVP and managing director Rob Bronfeld touchs on topics including how he set himself up for success after joining the agency, the value of transparent communication with clients and the significance of mentorship.

PR's Top Pros Talk: Jen Berson

Thu, May 16, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Jen Benson, Jeneration PR & Jeneration Academy

Jen Berson, who is the founder and president of Jeneration PR as well as the creator of Jeneration Academy, talks with Doug Simon about the process and benefits of affiliate marketing. She also discusses why it's important to build authentic relationships with journalists and shares her passion for helping women succeed in the PR industry.

PR's Top Pros Talk: Stacey Jones

Wed, May 8, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Stacey Jones, Chief Communicator, Honeywell

Stacey Jones, who recently took over as Honeywell's chief communicator, talks with Doug Simon about the most effective strategies for planning and prioritizing communications initiatives, including such issues as how to assemble the right team, gaining the trust of the C-suite when developing new strategies and the importance of connecting communications plans to business objectives.

PR's Top Pros Talk: Carin Warner

Wed, May 1, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Carin Warner, Co-Founder, Notably
Notably co-founder Carin Warner talks with Doug Simon about how she makes her AI clients stand out in the press, and how PR strategies can boost lead generation efforts, on the latest "PR's Top Pros Talk" video interview.

PR's Top Pros Talk: April White

Fri, Apr. 19, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: April White, CEO & Founder, Trust Relations
April White, CEO and founder of Trust Relations, talks with Doug Simon about the keys to making the agency world profitable on the latest "PR's Top Pro Talk" video interview.

PR's Top Pros Talk: Matt Kovacs

Mon, Apr. 15, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Matt Kovacs, Pres., Blaze PR
Blaze PR president Matt Kovacs talks with Doug Simon about how organizations can get the most out of their PR budgets on the latest "PR's Top Pros Talk" video interview.

PR's Top Pros Talk: Paddi Hurley

Fri, Apr. 5, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Paddi Hurley, Mng. Dir. of Health, Allison
Allison managing director of health Paddi Hurley talks with Doug Simon about the keys to developing effective healthcare communications campaigns on the latest "PR's Top Pros Talk" video interview.

PR's Top Pros Talk: Chris Hook

Fri, Mar. 22, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Chris Hook, Sr. Group Dir. of Comms. & Mktg., Cadence Design Systems
Chris Hook, senior group director of communications and marketing at Cadence Design Systems, outlines how communicators can effectively tell stories about the AI that is being used in products and services on the latest "PR's Top Pros Talk" video interview with Doug Simon.

PR's Top Pros Talk: Steve Hirsch

Fri, Mar. 15, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Steve Hirsch, CEO & Co-Founder, Hirsch Leatherwood
Steve Hirsch, CEO and co-founder of Hirsch Leatherwood, talks with Doug Simon about the importance of top-of-funnel content marketplace education on the latest "PR's Top Pros Talk" video interview.

PR's Top Pros Talk: Laura Brusca

Mon, Mar. 11, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Laura Brusca, Chief Comms. Officer, Forbes
Forbes chief communications officer Laura Brusca talks with Doug Simon about the many ways in which communications pros can go about promoting and protecting their brands on the latest "PR's Top Pros Talk" video interview.