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Longacre Square Partners and JConnelly handle outreach for the deal that will make PSQ Holdings a publicly traded company on the New York Stock Exchange via a merger with the Colombier Acquisition Corp. SPAC.
PSQ operates the PublicSq. website and app that connects “freedom-loving Americans” to products and services from companies that share their values.
The company has more than 450K active members and 40K businesses on its platform. It sees a potential market of more than 100M Americans.
“For too long, progressive corporations have prioritized highly politicized ideas over the interests and values of the American people,” Michael Seifert, PublicSq. founder/CEO said in a statement. “Because of this, we, as patriotic Americans, are hungering for a future where the power is back in the hands of ‘We the People’ and a parallel economy is created.”
He believes PublicSq. members want to "spend their hard-earned money with businesses that prioritize the values that have made this nation so special in the first place."
PublicSq.’s anticipated board of directors will include Nick Ayers, chief of staff to former Vice President Mike Pence, and Blake Masters, the defeated Republican candidate in Arizona’s 2022 Senate race.
Longacre Square Partners handles the investment community, while JConnelly works the press for the PSQ transaction.
Throughline Global Advisors represents Principal Mineral as it acquires Conductive Group, manufacturer of advanced materials for the aerospace, telecommunications and electronics sectors.
Trump Media & Technology Group posted a $238M Q2 loss on $1.7M in revenues. That performance compares to a $20M loss and $883K revenues in the 2025 comparable quarter.
The Brand Amp represents Archer Aviation as it acquires Boeing’s $200M flying-taxi operation in return for a 20 percent stake in the Silicon Valley startup.
Amsterdam’s CFF Communications handles Accell Group as Europe’s No 1 e-bike and No. 2 bicycle maker declares insolvency after failing to find a buyer.
Randy Sinclair, who rose to lead investor relations at Chevron during an 11-year run, will move to Northrop Grumman on Aug. 10 as VP-IR.
