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The Pollack Group announces a new collaboration with Bahamii, which produces a line of snack products that incorporate organic, pitted dates mixed with superfoods like almonds, cocoa, coconut, honey, cinnamon and vanilla. The agency will provide strategic counsel and support its marketing efforts across media relations, social media and digital campaigns. Bahamii says its snacks avoid the added or processed sugars in many conventional snacks. "We chose Pollack because of their reputation and multi-disciplinary capabilities. Their strategic guidance and creativity will be invaluable as we expand distribution and launch new products," said Bahamii founder Noah Nazarian.
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Lou Hammond Group adds Visit Oxford, MS; Explora Journeys and Lambs and Dragons to its client roster. LHG will be providing public relations/corporate communications, strategic planning, branding and digital marketing for the clients. Oxford is home to the University of Mississippi and touted as the “Cultural Mecca of the South.” Explora Journeys, a luxury lifestyle brand, has a fleet of six ships, two of which are under construction. Lambs and Dragons is a producer and distributor of American-made bedding and bedroom décor products. LHG has also expanded its current scope of work for Visit Mississippi to include supporting influencer marketing efforts and leading social media efforts on Instagram, Facebook and Pinterest.
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Rubenstein Public Relations reinstates its agency of record relationship with Cosmic Wire and New Empire Corporation, providing media relations services and leveraging its expertise in the blockchain, NFT, entertainment and technology industries. Cosmic Wire is a digital asset company working with the physical and digital assets of artists, celebrities, and brands, giving artists, content creators and IP collectors the ability to enhance, promote, sell, and license their work. New Empire Corp. is a New York City-based development and construction management firm that builds residential mixed-use projects.
Firecracker PR is selected as official agency of record for Liner AI, an evidence-first AI research platform... Spoken Voice PR is engaged to lead public relations and communications strategy for San Francisco-based technology company nubrain... Sparq Designs is named official preferred marketing partner for Content Recovery Specialists, a contents restoration franchise... Moxie Communications Group is named agency of record for Gimme Seaweed, which makes organic, roasted seaweed snacks.
Praytell is appointed integrated communications agency of record for If You Care, a sustainable household products brand... Scout Lab is named agency of record for the National Eating Disorder Association... P-22 Agency signs on as public relations agency of record for Cachasol, a small-batch tequila and coastal farm distillery experience in Sayulita, Mexico.
Nickerson picks up Smartify Media, a digital out-of-home advertising network specializing in digital windows and retail media displays.... Meyocks signs on to work with LoCo Lab, a company that provides tech solutions focused on enhancing efficiency, regulatory compliance and accountability across supply chains... MZ Group is engaged to lead a strategic investor relations and financial communications program for ESS Tech, Inc., a manufacturer of long-duration iron flow energy storage systems for commercial and utility-scale applications.
Fire on the Hill, which has offices in London and New York, lands renewable energy developer JERA Nex... TEAM LEWIS takes on AOR duties for PetScreening, which provides pet policy management software... Echo-Factory, a Pasadena, CA-based marketing agency specializing in healthcare and life sciences, is selected as AOR for Catalina Island Health, Santa Catalina Island's only medical facility.
Emblem Public Relations comes on board as agency of record for LAIE Vermouth, a craft sipping vermouth... AMP3 Public Relations picks up AOR duties for Dr. Scholl’s Shoes... KNB Communications, a healthcare marketing and PR agency, is engaged to elevate awareness around the launch of Novare.
