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Coyne PR is partnering with StarKist to drive awareness and trial of the company’s portfolio of protein products, including tuna, salmon and chicken. Coyne will lead the brand’s public relations and influencer efforts, working collaboratively with the brand’s integrated agency partners in advertising, paid media, social media and e-commerce. The PR outreach will rely on a more prominent role for StarKist mascot Charlie the Tuna. "StarKist’s partnership with Coyne Public Relations represents our dedication to addressing our brand's evolving needs through innovative PR and influencer outreach,” said StarKist head of corporate affairs and government relations Michelle Ford Faist.
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LDPR signs on to work with the family-owned Hotel Las Torres Patagonia in Chile, which has offered environmentally-conscious hospitality for more than 30 years. The agency will be overseeing all PR programming, including print and digital media relations, influencer and brand partnerships and media visit programs. Located in a natural and cultural reserve in the heart of Torres del Paine National Park, the brand's environmental commitment led to the establishment of the AMA Torres del Paine NGO in 2004, dedicated to conservation, research and education. The park is open from January to April and October to December.
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Firecracker PR is selected as agency of record for strategic communications and media relations by Atlas Lithium Corp. The agency will work to raise the profile of the company’s exploration project for lithium and other battery materials. Atlas is a U.S.-based mineral exploration company with the largest size and breadth of exploration projects for strategic minerals in Brazil, a premier mineral jurisdiction.
Firecracker PR is selected as official agency of record for Liner AI, an evidence-first AI research platform... Spoken Voice PR is engaged to lead public relations and communications strategy for San Francisco-based technology company nubrain... Sparq Designs is named official preferred marketing partner for Content Recovery Specialists, a contents restoration franchise... Moxie Communications Group is named agency of record for Gimme Seaweed, which makes organic, roasted seaweed snacks.
Praytell is appointed integrated communications agency of record for If You Care, a sustainable household products brand... Scout Lab is named agency of record for the National Eating Disorder Association... P-22 Agency signs on as public relations agency of record for Cachasol, a small-batch tequila and coastal farm distillery experience in Sayulita, Mexico.
Nickerson picks up Smartify Media, a digital out-of-home advertising network specializing in digital windows and retail media displays.... Meyocks signs on to work with LoCo Lab, a company that provides tech solutions focused on enhancing efficiency, regulatory compliance and accountability across supply chains... MZ Group is engaged to lead a strategic investor relations and financial communications program for ESS Tech, Inc., a manufacturer of long-duration iron flow energy storage systems for commercial and utility-scale applications.
Fire on the Hill, which has offices in London and New York, lands renewable energy developer JERA Nex... TEAM LEWIS takes on AOR duties for PetScreening, which provides pet policy management software... Echo-Factory, a Pasadena, CA-based marketing agency specializing in healthcare and life sciences, is selected as AOR for Catalina Island Health, Santa Catalina Island's only medical facility.
Emblem Public Relations comes on board as agency of record for LAIE Vermouth, a craft sipping vermouth... AMP3 Public Relations picks up AOR duties for Dr. Scholl’s Shoes... KNB Communications, a healthcare marketing and PR agency, is engaged to elevate awareness around the launch of Novare.
