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Trevelino/Keller expands its partnership with Roy Rogers Restaurants to include consumer marketing initiatives. The agency has been supporting Roy Rogers’ franchise sales business for the past two years. Its new scope of work will include growth marketing, public relations and creative strategies. "Trevelino/Keller has played a pivotal role in strengthening our positioning and approach to franchise development, and now, we're thrilled to broaden our partnership to enhance our consumer engagement strategies. Their thoughtful approach aligns perfectly with our commitment to delivering exceptional dining experiences in our communities,” said Roy Rogers Restaurants co-president Jim Plamondon.
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Rubenstein Public Relations is named official agency of record for Scheer Medical Wellness, a medical practice devoted to elevating healthcare standards for patients in New York. RPR’s efforts will focus on amplifying the work of company CEO and founder Dr. Alexandre M. Scheer. Through strategic campaigns, RPR intends to foster enthusiasm for the Scheer brand among its core audience while positioning the medical practice in a competitive landscape. "Collaborating with Rubenstein Public Relations is a pivotal step for Scheer Medical Wellness in our mission to transform healthcare standards. As we continue to pioneer advancements and services, this partnership ensures our endeavors reach those who can truly benefit from our innovations,” said Dr. Scheer.
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William Mills Agency, which specializes in financial tech clients, is selected to provide public relations services for cloud-native digital banking services provider Constellation Digital Partners. The agency’s efforts will focus on increasing awareness of Constellation as a leading industry authority, helping community financial institutions to develop their own digital services uniquely designed for their members. The North Carolina-based company’s platform serves credit unions and community financial institutions. It also offers its fintech partners the opportunity to reach more community financial institutions with their technologies. “This relationship will help us reach our company benchmarks while we continue to deliver flexible, configurable digital financial solutions to meet our client’s needs,” said Constellation Digital Partners founder and CEO Kris Kovacs.
TEAM LEWIS is named AOR for Veriff, an AI-native identity platform... Diffusion adds POVISON, LUSA Lighting and Induction Hardware to its roster of clients in the home and interiors category... The Consultancy PR signs on to represent floral design and event studio Tulipina.
Thunderly, a Dallas-based franchise marketing agency, picks up Bojangles, a Southern restaurant brand known for its bold flavors and loyal following... Warschawski adds AOL duties for Gas Monkey Garage, an automotive brand offering custom vehicle builds, classic car restorations and high-performance muscle cars... JAM Collective wins Roark, a company that produces travel and lifestyle gear.
Babbit Bodner picks up Walk-On's Sports Bistreaux, a restaurant and sports bar with more than 70 locations across the country... Publicity for Good lands America’s Christian Credit Union, a faith-based financial institution serving more than 150,000 members nationwide... LDPR, a travel and lifestyle PR firm, is AOR for The Royal Sonesta Boston.
Krupp is named AOR for charity: water, a nonprofit organization bringing clean and safe drinking water to people around the world... IMAGINE PR lands North American PR duties for Phulay Bay, a Ritz-Carlton Reserve in Krabi, Thailand... The Consultancy PR picks upSimon Pearce, a line of handblown glass, handmade pottery, lighting and home décor... Pale Morning Media, which works with outdoor and active lifestyle brands, adds DKOTA Grizzly, a St. Louis-based company that makes casual lifestyle apparel.
IMAGINE PR picks up North American PR duties for Mount Med Resort, a medical spa in Austria’s Tyrolean Alps... Yodel Mobile, an app growth consultancy and marketing agency that is part of NP Digital, lands Royal Horticultural Society, the UK’s leading gardening charity... Darby Communications, which represents outdoor, hunting, fishing and endurance brands, is named PR agency of record for LOWA Boots, a producer of premium outdoor boots and shoes. 
