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Trevelino/Keller expands its partnership with Roy Rogers Restaurants to include consumer marketing initiatives. The agency has been supporting Roy Rogers’ franchise sales business for the past two years. Its new scope of work will include growth marketing, public relations and creative strategies. "Trevelino/Keller has played a pivotal role in strengthening our positioning and approach to franchise development, and now, we're thrilled to broaden our partnership to enhance our consumer engagement strategies. Their thoughtful approach aligns perfectly with our commitment to delivering exceptional dining experiences in our communities,” said Roy Rogers Restaurants co-president Jim Plamondon.
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Rubenstein Public Relations is named official agency of record for Scheer Medical Wellness, a medical practice devoted to elevating healthcare standards for patients in New York. RPR’s efforts will focus on amplifying the work of company CEO and founder Dr. Alexandre M. Scheer. Through strategic campaigns, RPR intends to foster enthusiasm for the Scheer brand among its core audience while positioning the medical practice in a competitive landscape. "Collaborating with Rubenstein Public Relations is a pivotal step for Scheer Medical Wellness in our mission to transform healthcare standards. As we continue to pioneer advancements and services, this partnership ensures our endeavors reach those who can truly benefit from our innovations,” said Dr. Scheer.
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William Mills Agency, which specializes in financial tech clients, is selected to provide public relations services for cloud-native digital banking services provider Constellation Digital Partners. The agency’s efforts will focus on increasing awareness of Constellation as a leading industry authority, helping community financial institutions to develop their own digital services uniquely designed for their members. The North Carolina-based company’s platform serves credit unions and community financial institutions. It also offers its fintech partners the opportunity to reach more community financial institutions with their technologies. “This relationship will help us reach our company benchmarks while we continue to deliver flexible, configurable digital financial solutions to meet our client’s needs,” said Constellation Digital Partners founder and CEO Kris Kovacs.
BPCM is appointed agency of record for two of Champagne’s most distinguished houses, Krug and Ruinart... Santa Cruz Communications, which specializes in the U.S. Hispanic market, marks its 25th consecutive year working with the Billboard Latin Music Awards on Telemundo as PR AOR.. Forte Mare PR lands Woolly Clothing Co., a Seattle-born maker of merino wool basics.
Evocati PR, a purpose-driven PR and marketing firm, picks up Bioservo, a Dallas-based medical technology company specializing in soft assistive devices.... The Point PR, a travel and hospitality agency, lands Aspen Snowmass and Park Hyatt Riviera Maya... Hannah Cranston Media comes on board for Brightland, a California-based producer of olive oils, vinegars and honeys. 
Rubenstein Public Relations picks up OS Therapies, which offers gene-edited, Listeria-based cancer immunotherapies... Brandman adds Lough Eske Castle, a five-star Castle hotel and gateway in Donegal, Ireland... LRJ PR & Communications lands Case-Mate, a company whose products range from phone cases to a curated line of such accessories as beach bags.
Hemsworth is named PR agency of record for enterprise travel technology company Revelex... Bolt PR comes on board as PR agency of record for Lexar, which provides high-performance memory and storage for consumers, creators and professionals who capture, store and move data... The Wilful Group is engaged to support the UK launch of refurbed, one of Europe’s leading marketplaces for professionally refurbished products.
The Uptown Agency is named agency of record for USA Bobsled/Skeleton, the national governing body for the bobsled and skeleton in the US... SPM Communications adds L&L Hawaiian Barbecue, Sunfly and Puttery to its client roster... Grant PR, which has handled such clients as 3M, Empire State Realty Trust and WNET Thirteen, signs on commercial retail real estate brokerage firm Rova.re.
