Vid: Kwittken on Bloomberg LP's Crisis PR

Bloomberg deserves "major props" for its crisis response so far in the spying scandal that broke late last week, but it has a lot more damage control work to do, said Kwittken + Company CEO Aaron Kwittken in a CNBC appearance this morning:

Category: PR Videos

•	Local TV Producers Hunger for Health Content Fri., Sep. 30, 2022 While local TV news is becoming an increasingly important source of health-related information for consumers, local stations are often lagging behind in their willingness to commit additional resources to producing health coverage.

•	Verizon Dials Up Mobile Video Service Fri., Oct. 2, 2015 Online video doesn’t have to be prohibitively expensive. It should be conversational, with a relevant message and devoid of marketing-and-sales jargon.

•	Morgan Stanley 'Hunger Games' Parody is PR Disaster Thu., Feb. 26, 2015 A leaked, internal Morgan Stanley video spoof of the "Hunger Games" has surfaced as a PR black eye mocking cutbacks at the investment bank.

•	Twitter Kicks Off World Cup Thrust Wed., Jun. 11, 2014 Twitter has tapped Goodby Silverstein & Partners for a video to encourage users to use the microblogging service during the World Cup soccer championship.

•	Luntz on Sterling Apology: 'Stalin Did a Better Job' Tue., May 13, 2014 Donald Sterling's mea culpa interview with CNN's Anderson Cooper was too little, too late and "nothing good came of it" for the LA Clippers owner, said pollster and communications advisor Frank Luntz.