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The Worldcom Public Relations Group adds Baltimore’s Abel Communications and Rochester, NY’s McDougall Communications to its partnership... Ironmark acquires Deliver Media and L & D Mail Masters... Davis+Gilbert’s Public Relations Industry M&A Activity Tracker reveals a slowdown in M&A deal activity this year.
Barabino & Partners, Italy’s largest corporate communications firm, joins Excellera Advisory Group, the country’s biggest corporate affairs advisory group... Abel Communications launches "Expertise, Amplified," an on-demand thought leadership program... 160/90 partners with social fintech platform Lumanu to introduce Integrated Creator Commerce, an offering within its creator, digital and social practice.
Avoq’s survey of more than 200 D.C. insiders uncovers a sea change in their media choices... Muck Rack, a PR management platform, teams up with Help Every Reporter Out... D S Simon Media conducted a recent study that says, by largely steering clear of political coverage, local TV news stations have become a surprisingly welcoming environment for brands and non-profits.
A survey from Matter Communications found that nearly all healthcare marketers (94.4 percent) are currently working with a PR/marketing agency... PAN Communications launches a new website and branding... Semaphore Communications of Cape Town comes on board as a member of IPREX....LAVIDGE managing director Dave Nobs joins the Walter Cronkite School of Journalism and Mass Communication Endowment Board of Trustees.
Mod Op, a digital marketing agency, acquires brand strategy, package design & integrated marketing agency LAM Design... Warren Green & Associates is adding public relations to its services by partnering with Trip Whisperer Agency... The Pollack Group awards its Noemi Pollack Scholarship for the 2024-2025 school year to Sophie Schaked, a rising sophomore at The USC Annenberg School for Communication and Journalism.
The Bliss Group opens a London office to serve professional services, financial services, healthcare, tech and impact clients with a European presence... Granite Creek Capital Partners in partnership with Boathouse Capital, makes an investment in The District Communications Group... Treble forms an artificial intelligence practice group, which will be led out of the agency’s San Francisco office by VP Will Kruisbrink.
CG Life brand The Market Element is relaunched as Element CG... Gateway Group, a financial communications and digital media advisory firm, is bringing back its annual Gateway Conference... Firebrand launches what it says is an industry first: an integrated Account-Based Marketing and PR service.
RVD Communications, a New York-based PR, influencer marketing and brand building agency, is acquired by Band of Insiders... An NCSolutions consumer sentiment survey finds that 55 percent of respondents would be more likely to try a product if it’s marketed as being aligned with a healthier and more sustainable lifestyle... IPG Mediabrands launches its Climate Action Accelerator Program.
If your firm took part in O’Dwyer’s 2024 Rankings, there’s still time for it to appear in the profile section of our big May Rankings Issue.
Crowe PR is forming a strategic alliance with brand consultancy Movetic... SKDK founding partner Bill Knapp is inducted into the Association of Political Consultants Hall of Fame... SixSpeed, an independent creative marketing agency, acquires KC Truth, a media and creative shop.
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Any way you slice it, the tech sector had a tough year. While 78 firms appeared on our 2023 list, for 2024 that number has slid to 63. |
DiGennaro Communications forms a partnership with marketing industry veteran Jon Bond, who co-launched Kirshenbaum & Bond in 1987... Spread PR rebrands as Spread Communications... The Florida Public Relations Association recasts Annual Conference as the PR & Comms Summit... InChrist Communications, which serves faith-based groups, slates 'Edgy PR & The Power of New Media' panel discussion.
BCW and Hill & Knowlton, which will merge as of July 1 to form Burson, bring on financial communications and capital market advisory firm Buchanan Communications as part of the new unit, effective immediately... Stagwell enters into an agreement to acquire PROS Agency, a Brazil-based brand and marketing consultancy... The LAGRANT Foundation forms alumni advisory council.
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The once fast-paced healthcare PR sector slowed to a crawl in 2023 as O’Dwyer’s 83 ranked health firms managed to grow only 2.6 percent to $1.7B. • PR Firms Post Mere 1.8% Growth in '23 |
HAVAS Red (formerly Red HAVAS) adds HAVAS Red Ivory Coast (Côte d'Ivoire) to its network... CURA Strategies, an integrated health care communications and public affairs consulting firm, launches Advocacy Accelerator, an online platform built to help advocates achieve their policy goals.... POV Strategy and Research, which provides gaming-focused marketing and insight, launches in Dallas... AMP3 PR releases its AMPlified Magazine: Volume 3 online 'zine.
Crosby helps to launch a campaign to promote organ donation... Alloy, which works with tech clients, receives a significant investment from Purpose Group... Arvo Advisory sets up shop in Dallas.
In Bospar’s just-released Earth Day Survey, nearly every respondent who works from home (95 percent) says that the switch to remote working has led to a more eco-friendly lifestyle... Warner Bros. vets launch Trifecta PR, which works with clients in film, television, consumer brands and corporate communications... Golin announces new details about its partnership with AutonomyWorks, a company that employs individuals with autism.
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Nosediving technology spending, tumbling healthcare outlays and recession-jittery consumers jolted PR in 2023 as the 147 independent firms ranked by O’Dwyer’s posted a paltry 1.8 percent growth to a combined $4.7B in fee income. |
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