The Brandon Agency adds four new staffers experienced in social media and search engine optimization.
360° Virtual Reality Video is the latest trend peaking interest amongst consumers, brands and media organizations. Here’s why it’s important that PR agencies incorporate VR into their communications plans for 2017.
Alternative Facts How will the Trump administration handle a real crisis? (Salon)
PR Is it time to ditch your PR agency? (AlleyWatch)
Twitter Comedians rally around S.N.L. writer suspended following Baron Trump tweet (Vanity Fair)
Having a plan in place is the first step in preparing for a crisis, but no strategy is foolproof, and even experienced communicators can get rattled when their organization faces reputational threats and phones start ringing off the hook.
Alternative Facts This concept might be the end of trustworthy government data (Forbes)
Alternative Facts White House will battle attempts to "delegitimize" Trump (WSJ)
Alternative Facts White House credibility in crisis (Just Security)
Alternative Facts Mainstream media beclowns itself while covering Trump (Observer)
Tweetolar Now that he's president, maybe it's time for Trump to become a tweetolar (Madden Mischief)
Husch Blackwell has been tapped by China’s national foreign trade and investment promotion agency to educate members of Congress and White House administration officials on trade issues related to stainless steel.
Interpublic Group's Octagon Sports and Entertainment Network has set up a closer alignment between the two agencies, including relocation of flagship US offices to Century City in Los Angeles.
Laura Pesin Eder will oversee strategic operations and business development across Cohn & Wolfe's North America offices.
Hill+Knowlton Stategies received the 2017 Work-Life Seal of Distinction for offering programs that enable work-life balance for employees, specifically its paid parental leave policy.
In an era of always-on digital communications and the ability to instantly share information, opinion and “fake news," organizations of all stripes need to rethink how they prepare for a reputational crisis.
ScoutComms' new market research offering is designed to help clients better understand how to interact with veterans and military families.