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ANA CEO Issues Plea for Brand Safety

Mon., Mar. 27, 2017

By Editorial Staff

Bob LiodiceANA CEO Bob Liodice has called for more diligence from digital advertising platforms in the wake of several ANA members stopping advertising on Google websites, including YouTube, after some ads were placed near content featuring hate speech and terrorist-oriented websites.

Category: Reputation

Social Media, Emails Feed Celeb Editors

Fri., Mar. 24, 2017

By Jack O'Dwyer

PRSA/NY Celebrity editors like extended interviews with celebs if possible and prefer emails from PR reps before phone calls or in-person visits, a PRSA/New York “Meet the Media” audience was told March 23 at Cohn & Wolfe.

Category: Media News

Gershon Kekst Dies at 82

Thu., Mar. 23, 2017

By Jon Gingerich

Gershon KekstGershon Kekst, founder and chairman emeritus of corporate, financial and M&A communications advisory giant Kekst and Company, died on March 17. He was 82.

Category: Obituary

Cancer Group Issues PR RFP

Wed., Mar. 22, 2017

By Jon Gingerich

Int'l Association for the Study of Lung CancerThe International Association for the Study of Lung Cancer has issued a request for proposal for agencies that can provide PR and media consulting services.

Category: RFPs