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O'Dwyer's Inside News of Public Relations & Marketing Communications - Broadcast Media Services & Social Media PR: Apr. '14
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Fri., Apr. 18, 2014
PR Jobs of the Week
By Greg Hazley
Jobs listings from around the PR industry posted this week...
Category: PR Jobs
Fri., Apr. 18, 2014
PR Links of the Day
By Greg Hazley
Big Picture An industry in trouble? How the PR industry can gain relevance again (A. Lark)
Tools Selfies are here to stay, so how can brands leverage them? (Z. Burrus)
Tactics 7 tips for the perfect byline (R. Morton)
Politics Democratic DC flacks tour NY news outlets (CapitalNY)
PR Montana governor's media guy really knows how to hurt a newspaper (J. Romenesko)
No Should you quit your marketing or PR job in 2014? (M. Clayman)
Category: PR Links
Fri., Apr. 18, 2014
Snowden Falls from Info Hero to Putin's Stooge
By Kevin McCauley
Edward SnowdenSome Americans view Edward Snowden as a heroic information warrior who exposed abuses of the National Security Agency, while others say he’s a criminal responsible for putting the lives of many U.S. operatives in jeopardy.
Category: Public Affairs
Fri., Apr. 18, 2014
National Newspapers Will Survive--Kinsley
By Jack O'Dwyer

Michael KinsleyPolitical writer Michael Kinsley, in a debut column in Vanity Fair, says most local newspapers are not “very good” and that national newspapers like New York Times and USA Today, which “everyone can read,” will survive.

Category: Media News
Fri., Apr. 18, 2014
Labour Unleashes Obama's Attack Dog
By Kevin McCauley
david axelrodThe UK's Labour Party has given political operative David Axelrod a six-figure contract to help its leader Ed Milliband become prime minister in 2015. 
Category: International
Fri., Apr. 18, 2014
Glover Park Puts Capital One in its PR Wallet
By Kevin McCauley
capitol oneCapital One Financial has added Glover Park Group to its Washington lobbying team for matters such as banking, credit card, retirement savings regulation and tax policy.
Category: Lobbying
Fri., Apr. 18, 2014
Sard Advises $500M Jostens Deal Blocked By FTC
By Greg Hazley
ringsAmerican Achievement, the maker of commemorative products like class rings and yearbooks, has relied on PR counsel from Sard Verbinnen & Co as it sought to be acquired rival Jostens, a $500M move that was blocked by the Federal Trade Commission on Thursday.
Category: Financial PR & Investor Relations
Thu., Apr. 17, 2014
PR Links of the Day
By Greg Hazley
Entertainment Top Hollywood publicist to exit BWR after 17 years(The Wrap) 
Interview Repping tech clients, from Steve Jobs to Infosys: Musings of a PR chief (D. Tennant) 
Tools 5 ways journalists use LinkedIn for research and reporting(C. Cube) 
Content 3 content killers to avoid (A. Sciacchitano) 
Social Outdoor advertising was the original 'tweet' (G. Matthews) 
Crisis FBI spokesman on one (PR) lesson we must learn from the Boston Marathon bombing (J. Peter Donald) 
Rivals Sir Martin Sorrell's view on the future of marketing services(R. Edelman) 
Profile Ruder Finn CEO puts her stamp on family business (CNN) 
Legal When 'liking' a brand online voids the right to sue (NY Times)
Category: PR Links
Thu., Apr. 17, 2014
Louisiana Eyes Firms for Pitch to Woo Businesses
By Greg Hazley
louisianaLouisiana's economic development engine, which has landed some high-profile industrial and tech business in the past year rom companies like IBM and Lockheed Martin by wielding tax breaks, has launched an agency search to handle strategic marketing and communications to pitch the Pelican State for domestic and international businesses.
Category: RFPs
Thu., Apr. 17, 2014
Omnicom Chief Wren Hauls in $18M in 2013
By Kevin McCauley
john wrenOmnicom Group CEO John Wren collected $18.1 in 2013 total compensation, showing a healthy 21.7 percent rise during the period in which the ad/PR conglom posted flat revenues and net incomes of $14.6B and $1.1B, respectively.
Category: Marketing Communications
Thu., Apr. 17, 2014
PR Pros are Top Targets of Cyber Attacks
By Kevin McCauley
cyberPR people and administrative assistants are top targets of cybercrooks, according to the latest Internet Security Threat Report issued by Symantec, the electronic information protection company in Silicon Valley.
Category: Technology PR
Thu., Apr. 17, 2014
Jimmy Carter to Trumpet Chicago Publicity Club Event
By Kevin McCauley
jimmy carterFormer president Jimmy Carter will keynote the Publicity Club of Chicago's Golden Trumpet Awards ceremony June 4 at the Palmer House Hilton Hotel.
Category: PR Awards
Thu., Apr. 17, 2014
NASCAR Expands Teneo as PA Exec Exits
By Greg Hazley
marcus jadotteNASCAR is expanding its relationship with Teneo Strategies as the auto racing juggernaut's VP of public affairs leaves.
Category: Public Affairs
Thu., Apr. 17, 2014
Publicis Revenue Growth Improves in Q1
By Greg Hazley
maurice levyPublicis Groupe reported first quarter 2014 revenue climbed 2.2% to around $2.2B, following a rocky fourth quarter.
Category: Marketing Communications
Wed., Apr. 16, 2014
PR Links of the Day
By Greg Hazley
PR Is it time to drop the PR moniker? (S. Cody) 
Vid Think parents of PR pros really know what their kids do for a living? (Hunter PR) 
Corporate Court rules that companies can't litigate in secret just to protect reputation (C. Morran) 
Privacy Fear and loathing on the Internet (D. Pinkham) 
Crisis US Airways porno tweet was 'honest mistake,' won't lead to firing (NYDN) 
Diversity Is there one clear pathway for a more diverse PR industry? (N. Fernandez) 
UK Publicist sex trial jury considers verdict (Irish Times) 
Viral 24 people who applied for the world's toughest job (Adweek) 
Auto Show New technology allows you to literally smell the PR BS(Jalopnik) 
Media ABC News, CPI spar over Pulitzer creed (CPI) 
RFP PR consultant for New Orleans French Market (link) 
RFP Public involvement communications (link)
Category: PR Links
Wed., Apr. 16, 2014
Myers to Head Warner Bros Global Comms
By Greg Hazley

myersDee Dee Myers, former press secretary to President Clinton, is leaving a managing director slot at Glover Park Group to head communications for Warner Bros. Entertainment.

Category: Corporate Communications
Wed., Apr. 16, 2014
Forbes, HuffPost on Digital Journalism, PR and Native Ads
By Greg Hazley
gibbs & soellPrint magazines like Forbes don’t have a readership problem, they have an advertising problem, Forbes Media chief revenue officer Mark Howard told Gibbs & Soell's annual "Welcome to the Global Street Fight" event in New York on April 11.
Category: Media News
Wed., Apr. 16, 2014
APCO Advocates for Azerbaijan
By Kevin McCauley
azerbaijanAPCO Worldwide has inked a two-month $50K agreement to bolster the image of Azerbaijan, the pro-western former Soviet republic 90 percent Muslim state borders Russia and Iran.
Category: International
Wed., Apr. 16, 2014
Tale of the Tape: Pugnacious Putin vs Cautious Obama
By Arthur Solomon
solomonThose of you old enough to remember when prize fighting was a major sport might recall a standard practice of newspapers was to use the “tale of the tape” to measure differences between the fighters.
Category: Public Affairs
Wed., Apr. 16, 2014
PR, Press Must Face Each Other - PRSA's Walton
By Jack O'Dwyer
waltonPR people and editors “really need each other” and it will be a sad day if Twitter, Facebook, etc., completely replace face-to-face and voice-to-voice, said PRSA director Susan Walton.
Category: PR Videos
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