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Category: Food & Beverage PRReturn to Latest News
Mon., Jun. 27, 2016
Fineman Guides Dunkin in NoCal
By Editorial Staff
 
dunkin donutsFineman PR has picked up PR duties for Dunkin' Donuts in northern and central California as the ubiquitious chain opened its first Bay Area outpost this month.
Category: Food & Beverage PR
Tue., Jun. 14, 2016
360 Hatches PR for Pete and Gerry’s
By Jon Gingerich
 
360 PR360 Public Relations has been named agency of record for egg producer Pete and Gerry’s Organics.
Category: Food & Beverage PR
Mon., Jun. 13, 2016
Evins Serves PR for Chef Currence
By Jon Gingerich
 

John CurrenceEvins Communications has been named agency of record for James Beard award-winning chef John Currence.

Category: Food & Beverage PR
Tue., Jun. 7, 2016
Spong, Carmichael Lynch Sweeten PR for Truvia
By Editorial Staff
 
TruviaSugar substitute Truvia has engaged Spong and Carmichael Lynch for PR and ad work, following a competitive pitch.
Category: Food & Beverage PR
Wed., Jun. 1, 2016
PadillaCRT Purchases FoodMinds
By Jon Gingerich
 

PadillaCRTPadillaCRT has acquired Chicago-based food and nutrition shop FoodMinds LLC, effectively establishing one of the largest independent food and beverage agencies in the country.

Category: Food & Beverage PR
Tue., May 31, 2016
Cohn & Wolfe Dines at Applebee's
By Editorial Staff
 
ApplebeesApplebee's has served global PR duties to Cohn & Wolfe, following a competitive pitch.
Category: Food & Beverage PR
Wed., May 11, 2016
FDA Examines Definition of 'Healthy'
By Jon Gingerich
 
US FDAThe Food and Drug Administration plans to re-evaluate its current definition of the term "healthy," which could have a direct impact on how food companies market their products.
Category: Food & Beverage PR
Wed., May 11, 2016
Chuck E. Cheese's Chooses Current as AOR
By Jon Gingerich
 
Chuck E. CheeseIconic restaurant chain Chuck E. Cheese's has named Current its public relations agency of record.
Category: Food & Beverage PR
Mon., May 2, 2016
Teuwen Sets Up San Francisco Shop
By Jon Gingerich
 
Teuwen CommunicationsFood, wine and spirits agency Teuwen Communications has broken ground on a San Francisco office.
Category: Food & Beverage PR
Thu., Apr. 14, 2016
SodaStream Pours US PR to Pollack After Review
By Editorial Staff
 
SodaStream USASodaStream USA, the home soda kit marketer, has engaged The Pollack PR Marketing Group to as AOR focused on the health and wellness market, following a review.
Category: Food & Beverage PR
Thu., Mar. 31, 2016
Mfa Bakes Messages for Megpies
By Jon Gingerich
 

megpiesNew York-based agency Missy Farren & Associates has been named agency of record for Brooklyn wholesale bakeshop Megpies.

Category: Food & Beverage PR
Fri., Mar. 25, 2016
360 Brews Communications for Crabbie’s
By Jon Gingerich
 
Crabbies360 Public Relations has been named U.S. agency of record for UK brand Crabbie’s Alcoholic Ginger Beer.
Category: Food & Beverage PR
Wed., Mar. 23, 2016
Making Sense of Personalized Nutrition
By Jeannie Houchins
 
Jeannie HouchinsAs more become conscious of the connection between the food we eat and health, it’s not surprising that personalized nutrition is piquing consumer interest.
Category: Food & Beverage PR
Mon., Mar. 21, 2016
Deveney Slings PR for Bayou Rum
By Jon Gingerich
 
Bayou RumDeveney has been named agency of record for Lacassine, LA-based spirits distiller Bayou Rum.
Category: Food & Beverage PR
Fri., Mar. 18, 2016
Real Ingredients, Real Stories
By Max Martens
 
Max MartensFood marketers in 2016 find themselves in a situation similar to political campaign managers, struggling to position their candidates for an electorate now with dramatically different perspectives than generations prior.
Category: Food & Beverage PR
Thu., Mar. 17, 2016
Marketing Functional Ingredients
By Lindsey Carnett
 
Lindsey CarnettHow to navigate today’s regulatory environment when executing PR campaigns for food and beverage brands that contain health claims.
Category: Food & Beverage PR
Tue., Mar. 15, 2016
Where Diet Fads Meet Dietary Advice
By Jenna Bell
 
Jenna BellWhile the 2015-2020 Dietary Guidelines for Americans inform the direction for marketers and food manufacturers alike, consumer food trends as well as diet preferences and purchase drivers are just as important to consider. (1 reader comment)
Category: Food & Beverage PR
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