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Companies are dropping the ball when it comes to communicating the details of their sustainability plans to the workforce, according to new research from WE Communications
A majority of corporate executives say that businesses have made progress toward addressing racism and racial inequalities, but according to the latest Edelman Trust Barometer Special Report, a lot of the people who report to them do not agree.
An increasing number of both employees and investors say they want CEOs to be accessible—and fewer of them put a high priority on empathy. So says a new report from FTI Consulting.
The mushrooming rate of employee burnout and rise of “quiet quitting” are big issues for both employers and workers in today’s job environment, according to a study from the Institute for PR and Cision.
Good health is becoming increasingly out of reach for consumers, according to a new report from Edelman, and businesses are seen as having a major opportunity to alleviate the situation.
PR pros are increasingly aiming to get their messages across on podcasts, according to the newly released Q2 2023 Propel Media Barometer.
Healthcare PR people should focus on targeting 'Chosen Circles' when they are trying to reach Black consumers, according to a M Booth Health/Sprout Insight report.
Mastering the art of digital transformation can pay big dividends for a business, a new study from FTI Consulting finds, but successfully executing that digital transformation is harder than it might seem.
Two out of three journalists say that their work has been impacted by the uncertain state of the economy, according to a new Muck Rack study.
As the number of journalists continues to decline, the role of sponsored content is becoming increasingly important, according to a new report from V2 Communications.
While women make up 40 percent of the global workforce, they’re still lagging behind when it comes to equal treatment in areas ranging from the workplace to STEM disciplines to the online world. That’s the conclusion of a new report from TEAM LEWIS Foundation.
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Consumers still want to splurge despite the effects of inflation, according to 5W Public Relations' 2023 Consumer Culture Report.
Consumers want to be heard by companies—even if their opinions are at odds. That’s the conclusion of “Collaboration & Consensus: Do Consumers Feel Heard?”, a new survey conducted by Ruder Finn.
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Social engagement may not be the best route to attracting readers to a piece of earned media, according to a new study.
According to the new Propel Media Barometer, it was harder than ever for PR pros to turn a pitch into a piece of earned media in Q4 2022.
Business is now seen as more trustworthy than NGOs, government or the media, according to the newly released 2023 Edelman Trust Barometer.
The deadline for O'Dwyer's annual rankings of PR firms, a benchmark study of the growth of the industry since 1970, is Mon., Mar. 13. New restaurants category brings total number of PR specialties tracked to 20.
With an economic slowdown looming as a major possibility for 2023, many B2B marketers say that thought leadership could play a pivotal role in determining which brands weather the storm most successfully.
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