PR & Marketing Communications News

Last Updated: Thu., Oct. 22, 2020 @ 11:02 am

Category: Big DataReturn to Latest News
 

Morning Consult Raises $31M

Tue, May 12, 2020

By Kevin McCauley

Morning ConsultMorning Consult raises $31M in its first round of institutional financing to value the data intelligence company at $306M. James Murdoch's Lupa Systems was a top investor.

Kantar CEO to Step Down in Wake of Stabbing

Tue, Dec. 10, 2019

By Kevin McCauley

Eric SalamaEric Salama, who survived a stabbing attack about a year ago, has decided to step down as CEO of Kantar, now that WPP has completed the sale of a 60 percent stake in the data business to Bain Capital.

Online Privacy Becomes Top Concern in 2019

Fri, Jan. 4, 2019

By Jon Gingerich

Online Privacy90 percent of Americans think tech companies should make a better effort this year to improve how they collect and share consumers’ online personal data.

Cambridge Analytica Alums Rebound

Mon, Jul. 16, 2018

By Kevin McCauley

Ahmad Al-KhatibAhmad Al-Khatib, a former director of Cambridge Analytica focused on healthcare initiatives in the Middle East, has launched Auspex International geopolitical communications firm in London. (1 reader comment)

IPG Pays $2.3B for Acxiom's Data Management Unit

Tue, Jul. 3, 2018

By Kevin McCauley

Michael RothInterpublic is acquiring Acxiom Corp.'s data management unit for $2.3B, a transaction designed to enable the ad/PR giant to compete against Google and Facebook.

UIS Launches First AI Clipping Service

Wed, Oct. 4, 2017

By Steve Barnes

Todd MurphyUniversal Information Services has introduced what it says is the world’s first press clipping service enhanced with artificial intelligence.

Meltwater Adds Algo

Tue, Aug. 29, 2017

By Steve Barnes

AlgoMeltwater has acquired Algo, which is the latest acquisition in a steady stream of companies that the firm has brought under its umbrella over the past year and a half.

Ex-MSL CEO Hass Gets Proof Post

Tue, Jun. 13, 2017

By Kevin McCauley

Mark HassMark Hass, former MSLGroup CEO and Edelman US president, has joined Proof analytics firm as evangelist and senior advisor.

What's in an Internet Second?

Thu, Mar. 9, 2017

By Editorial Staff

Stratifyd Internet Second StudyStratifyd, which analyzes big data, has studied the incredible amount of activity that happens per second on the web, such as 10M Google searches, $9K in sales on Amazon, and 8,508 Facebook comments. (1 reader comment)