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Sharp Communications, Inc., has been hired by 1stdibs, a marketplace for collectors and dealers of art objects, design, furnishings and fashion from more than 600 cities worldwide. Sharp Communications was selected to oversee all of 1stdibs’ PR programs in North America. “1stdibs has secured its spot as the leading luxury e-commerce site, and we look forward to leveraging our capabilities to drive publicity for the platform,” said Sharp president Laura Mortensen.
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Zapwater Communications has been retained by Glenapp Castle, a luxury castle hotel in Ayrshire, Scotland, as its US PR firm for media relations, influencer engagement and strategic partnerships. A family-owned property, Glenapp is a Relais & Châteaux and Pride of Britain Hotel. In addition to Glenapp Castle, Zapwater’s international hotel and resort client list currently includes Coco Prive Private Island, La Sultana Signature Hotels, Casa Kimberly (Puerto Vallarta).
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The S3 Agency has picked up Himalayan Natural Mineral Water. S3 will be tasked with raising brand awareness as Himalayan Natural Mineral Water enters the Chicago and Southern California markets, as well as being distributed nationwide via Amazon.com. The brand is being brought to the U.S. market in a partnership between Tata Waters and Talking Rain Beverage Company. “We chose The S3 Agency because of their proven track record with the Tata family of brands in the United States,” said Himalayan brand and activation manager Olivia Shjeflo.
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German firm mc Group is now the European PR agency for Turkish Airlines, the flag carrier airline of Turkey. mc will implement PR activities in 13 countries including France, Italy, Spain, Germany, Switzerland, Ukraine and Russia, with the agency’s Berlin office serving as regional hub. Utilizing sponsorships and social media activities, the campaign will aim to strengthen the airline’s image as a sustainable and socially committed company. Turkish Airlines saw a 9.3 percent bump in passenger numbers for 2017, carrying 68.6 million passengers.
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White Good and HL Group have been selected to manage PR and marketing efforts for the National Kitchen & Bath Association. HL Group will implement a corporate positioning strategy, focused on thought leadership and building awareness of the organization. White Good will handle strategic marketing communications, with a focus on paid and earned media relations, trade-show and event support primarily for the design industry, and the organization’s partnership and ambassador programs. NKBA executive VP of industry relations and chief strategy Suzie Williford says the goal of the efforts will be to help further the impact of the organization’s core programs and initiative while “establishing NKBA’s voice beyond the kitchen and bath industry.”
Rubenstein Public Relations adds Greenland Energy Company, a US public company developing Greenland’s oil, natural gas and critical resources, to its client roster... FINN Partners picks up DonorsChoose, a non-profit organization that connects donor funding directly to public school teacher needs... Ripley PR lands Contractor Commerce, which provides e-commerce services for contractors.
CIIC PR is named agency of record for Sushi by Boū, an omakase restaurant with more than 23 locations across major U.S. markets... 5W signs up water technology company VVater, developer of the Farady Reactor, an electrified water purification system... Firecracker PR is selected as public relations agency of record for MIMARU, an apartment-style hotel brand for families and that operates 27 locations in Tokyo, Kyoto and Osaka, Japan.
Redpoint signs on to handle digital marketing for Connecticut wineries Saltwater Farm Vineyard and Kingdom of the Hawk Vineyard... 360PR+ is selected by Authority Brands Trade Brands Division to raise consumer awareness of its Benjamin Franklin Plumbing, Mister Sparky and One Hour Heating & Air Conditioning brands... Konnect Agency lands Visiting Angels, which offers personalized care to help seniors live independently in their own homes.
Tier One Partners’ Content Studio is engaged by InvestGreen, a company providing retail investors access to institutional-quality clean energy investment opportunities... Campstories is named PR agency of record for the City of Napa... Lewis Line Public Relations, a Gen-Z-owned publicity firm headquartered in Los Angeles, is representing cultural commentator, content creator and podcast host Ryan Lu.
REYA Communications lands PR work from Schlosshotel Fiss, a ski property in the Tyrol region of western Austria... B-Engaged, global sports marketing agency headquartered in London, is engaged by Visit Seattle to lead its global football strategy in the build-up to the 2026 FIFA World Cup... William Mills Agency picks up job to elevate the industry presence of PentEdge.
