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Zapwater Communications has been named PR firm for Uptown United, one of several Special Service Areas, community economic development organizations that serve Chicago neighborhoods. It will handle media relations, influencer relations, events and strategic partnerships. Uptown, an entertainment, retail and dining destination, also hosts a variety of seasonal events and festivals, including Argyle Night Market, Uptown Saturday Nights and Windy City RibFest.
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The Pollack PR Marketing Group was hired by beauty and makeup brand GoodJanes. PPMG will support GoodJanes’ fall 2018 launch, which will focus on the company’s lead product, a patented three angled mirror system for at-home false eyelash lash application. The firm will manage the brand’s media, social, blogger and influencer relations, as well as supporting its plans for the launch of an all-natural skincare line under the same brand name. “Pollack stood out for its record working with leading established and emerging lifestyle brands and consumer products looking to establish brand awareness,” said GoodJanes founder Janelle Freedman.
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REQ will work on a comprehensive brand strategy and design a new visual identity to support Bibigo, a Korean fast-casual restaurant chain with nine locations in the Los Angeles and San Diego markets. The shop will perform an in-depth brand and market analysis to inform Bibigo’s new brand positioning, values and narrative. Owned by Korean holding company CJ Group, Bibigo is in the midst of a major transformation as it expands from traditional food court offerings to standalone restaurants. REQ’s client roster in the quick service restaurant market includes Sweetgreen, a seasonally inspired, national brand; CAVA, a DC-based Mediterranean restaurant; and Blue Lemon, a health-conscious brand based in Utah.
FleishmanHillard is named strategic communications consultancy for the Bay Area Host Committee... Kite Hill is named PR partner for the Artist and the Machine summit, which till take place Nov. 19 in Los Angeles... Alliance Connection, a Detroit-based agency that specializes in all-inclusive resorts, travel and hospitality, wins Elite Island Resorts with properties in Antigua, Barbados and Panama.
Merlot Marketing is named agency of record for Nichiha USA, a manufacturer of building material solutions... Sally Beauty, the consumer retail division of parent company Sally Beauty Holdings, appoints Creative Media Marketing as its public relations agency of record... Doner comes on board as agency of record for Rush Street Gaming, which operates Rivers Casino locations in Pittsburgh; Philadelphia; Des Plaines, IL; Portsmouth, VA; and Schenectady, NY.
JPR Group picks up Kimmel Architecture (formerly Kimmel-Bogrette Architecture + Site) to establish a presence in the senior living marketplace... RG2 Communications, adds Pollini at Ladbroke Hall, an Italian restaurant that is part of the 43,000 sq.-ft. Edwardian landmark, which presents live music, contemporary art, dance and gastronomy... M&C Communications assumes PR duties for Hope for Stomach Cancer nonprofit group.
Konnect Agency connects with Crescent Hotels & Resorts... FleishmanHillard specialty agency Methods+Mastery’s "Team BDG” comes on board as agency of record for Blue Diamond Growers... The Lacek Group, a loyalty, CRM and brand marketing agency that is part of Ogilvy One, picks up FNBO financial services outfit.
Rubenstein Public Relations works to burnish the legacy of Manhattan’s Riverside Memorial Chapel as a 
