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ReviveHealth has been named agency for VCU Health to provide marketing strategy, media planning/buying, creative, content, and digital support. The firm is also helping the company prioritize and focus its work across a $4 billion enterprise that includes VCU Health, Children’s Hospital of Richmond at VCU, VCU Massey Cancer Center and VCU Health Community Memorial Hospital. The shop ReviveHealth has also announced agency of record partnerships with Connecticut Children’s Medical Center, Eyeconic Vision Partners, Caravan Health, Our Lady of the Lake Regional Medical Center and Atlantic Health System.
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Impact PR & Communications has been named PR agency of record for Dutchess Tourism and the Beatrix Farrand Garden Association. For Dutchess Tourism, the agency will spearhead the tourism board’s media relations effort domestically and internationally. In its work with the Beatrix Farrand Garden Association, Impact will raise awareness of the landscape architect behind The Beatrix Farrand Garden at Bellefield, Washington D.C.’s Dunbarton Oaks and large parts of the campuses of Princeton and Yale, and the 2019 debut of the film about her life and influence. Each of the accounts kicked off the first of the year.
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Beach House PR has added Barefoot Scientist to their agency roster. Beach House will handle Barefoot Scientist’s public relations as well as influencer marketing efforts for the company. Barefoot Scientist has developed a line of foot health-and-beauty products including High Dive, a daily intensive hydration therapy; Pure Grit, an exfoliating mineral shower scrub; and PreHeels+, a blister prevention spray.
FleishmanHillard is named strategic communications consultancy for the Bay Area Host Committee... Kite Hill is named PR partner for the Artist and the Machine summit, which till take place Nov. 19 in Los Angeles... Alliance Connection, a Detroit-based agency that specializes in all-inclusive resorts, travel and hospitality, wins Elite Island Resorts with properties in Antigua, Barbados and Panama.
Merlot Marketing is named agency of record for Nichiha USA, a manufacturer of building material solutions... Sally Beauty, the consumer retail division of parent company Sally Beauty Holdings, appoints Creative Media Marketing as its public relations agency of record... Doner comes on board as agency of record for Rush Street Gaming, which operates Rivers Casino locations in Pittsburgh; Philadelphia; Des Plaines, IL; Portsmouth, VA; and Schenectady, NY.
JPR Group picks up Kimmel Architecture (formerly Kimmel-Bogrette Architecture + Site) to establish a presence in the senior living marketplace... RG2 Communications, adds Pollini at Ladbroke Hall, an Italian restaurant that is part of the 43,000 sq.-ft. Edwardian landmark, which presents live music, contemporary art, dance and gastronomy... M&C Communications assumes PR duties for Hope for Stomach Cancer nonprofit group.
Konnect Agency connects with Crescent Hotels & Resorts... FleishmanHillard specialty agency Methods+Mastery’s "Team BDG” comes on board as agency of record for Blue Diamond Growers... The Lacek Group, a loyalty, CRM and brand marketing agency that is part of Ogilvy One, picks up FNBO financial services outfit.
Rubenstein Public Relations works to burnish the legacy of Manhattan’s Riverside Memorial Chapel as a 
