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ReviveHealth has been named agency for VCU Health to provide marketing strategy, media planning/buying, creative, content, and digital support. The firm is also helping the company prioritize and focus its work across a $4 billion enterprise that includes VCU Health, Children’s Hospital of Richmond at VCU, VCU Massey Cancer Center and VCU Health Community Memorial Hospital. The shop ReviveHealth has also announced agency of record partnerships with Connecticut Children’s Medical Center, Eyeconic Vision Partners, Caravan Health, Our Lady of the Lake Regional Medical Center and Atlantic Health System.
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Impact PR & Communications has been named PR agency of record for Dutchess Tourism and the Beatrix Farrand Garden Association. For Dutchess Tourism, the agency will spearhead the tourism board’s media relations effort domestically and internationally. In its work with the Beatrix Farrand Garden Association, Impact will raise awareness of the landscape architect behind The Beatrix Farrand Garden at Bellefield, Washington D.C.’s Dunbarton Oaks and large parts of the campuses of Princeton and Yale, and the 2019 debut of the film about her life and influence. Each of the accounts kicked off the first of the year.
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Beach House PR has added Barefoot Scientist to their agency roster. Beach House will handle Barefoot Scientist’s public relations as well as influencer marketing efforts for the company. Barefoot Scientist has developed a line of foot health-and-beauty products including High Dive, a daily intensive hydration therapy; Pure Grit, an exfoliating mineral shower scrub; and PreHeels+, a blister prevention spray.
Racepoint Global signs on to work with MIPS, which develops tools, software and compute required for building autonomous edge computing platforms... Allen & Gerritsen picks up Appalachian Mountain Club, the oldest operating outdoor and recreation conservation organization in the US... RG2 Communications scoops up The Broome, a boutique hotel in Manhattan’s SoHo neighborhood. 
Strategic Objectives is selected by Waterfront Toronto to lead integrated communications for the opening of a new section of the city’s Biidaasige Park... Scout Lab, which works with clients focused on human and planetary health, is named AOR for auction-based platform BuyWander... Marketplace Excellence Corporation is named US PR firm for the Anguilla Tourist Board. 
5W is named agency of record for Strength of Nature, which offers such multicultural haircare brands as African Pride, as well as Motions Xpress Shampoo Hair Color... RG2 Communications is representing Rebelo de Andrade, an architecture and design studio based in Portugal... Big Fish Collective is engaged as agency of record for publicity and media relations for Nikwax, which produces PFAS-free waterproofing and aftercare solutions for outdoor apparel, footwear and gear.
Lou Hammond Group lands Visit St. Petersburg Clearwater, Florida’s Historic Coast and VIVA Cruises... Champion picks up Snooze Eatery, a breakfast and brunch restaurant with nearly 70 locations nationwide... Red Lorry Yellow Lorry wins US PR duties for ArgusEye, a tech company providing an autonomous AI workforce that helps engineering teams ship secure, compliant cyber-physical products more quickly. 
Doner lands AOR status for Navy Federal Credit Union, the world's largest credit union... P-22 Agency picks up El Encanto, a Santa Barbara, CA resort located on seven acres of terraced gardens overlooking the Pacific Ocean... Parasol, which specializes in the luxury lifestyle and hospitality sector, signs on as US shop for Château Minuty, a wine estate located on the French Riviera.
