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Affect has been named U.S. public relations agency of record for real estate investment management firm iintoo. The agency will launch a strategic media relations program to generate market awareness and interest in iintoo’s social investment network. The company specializes in grouping global investors into sizeable, multi-million dollar positions in commercial grade real estate investments like hotels, student housing, multifamily complexes and storage facilities. With a focus on accredited investors, Affect’s PR program for iintoo will work to build critical business momentum through executive visibility and thought leadership, competitive positioning and an aggressive media relations strategy comprised of rapid response pitching and creative content generation.
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Murphy O’Brien has started up agency of record relationships with several clients, including BJ’s Restaurant & Brewhouse, a Huntington Beach, CA-based restaurant chain that has microbreweries at a number of its locations; Dunkin Southern California; Los Angeles-headquartered real estate holding and property management company JRK Property Holdings (Oceana); The New Orleans Hotel Collection and Talisker Club Park City. The agency will be providing each of these clients with integrated campaigns consisting of PR, social media and influencer marketing initiatives
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William Mills Agency has added Baldwin Hackett & Meeks, Inc., a software company that creates primary business applications, to its client roster. WMA will execute a strategic public relations program for the company, which has established its position in the industry through its Concourse Financial Software Suite, a software solution that handles back-office processing for all types of electronic payment transactions. “As the payments industry continues to evolve, it’s more important than ever to have an agile back-office with the ability to manage multiple transaction sources in an efficient, cost-effective way,” said BHMI president Lynne Baldwin, who says its collaboration with WMA will let the company “tell that story and continue driving our industry forward.”
Redpoint is named US-based PR agency of record for Kintetsu Railway, the largest private railway system in Japan...Ogilvy Health is named PR and marketing agency of record for Azurity Pharmaceuticals... Zapwater Communications signs on .HERE Maldives, a resort operated by Seaside Collection... Cherish PR's London-based team has been engaged by the Lagos International Theatre Festival for a UK PR brief to raise awareness of this year’s Festival.
FleishmanHillard is named strategic communications consultancy for the Bay Area Host Committee... Kite Hill is named PR partner for the Artist and the Machine summit, which till take place Nov. 19 in Los Angeles... Alliance Connection, a Detroit-based agency that specializes in all-inclusive resorts, travel and hospitality, wins Elite Island Resorts with properties in Antigua, Barbados and Panama.
Merlot Marketing is named agency of record for Nichiha USA, a manufacturer of building material solutions... Sally Beauty, the consumer retail division of parent company Sally Beauty Holdings, appoints Creative Media Marketing as its public relations agency of record... Doner comes on board as agency of record for Rush Street Gaming, which operates Rivers Casino locations in Pittsburgh; Philadelphia; Des Plaines, IL; Portsmouth, VA; and Schenectady, NY.
JPR Group picks up Kimmel Architecture (formerly Kimmel-Bogrette Architecture + Site) to establish a presence in the senior living marketplace... RG2 Communications, adds Pollini at Ladbroke Hall, an Italian restaurant that is part of the 43,000 sq.-ft. Edwardian landmark, which presents live music, contemporary art, dance and gastronomy... M&C Communications assumes PR duties for Hope for Stomach Cancer nonprofit group.
Konnect Agency connects with Crescent Hotels & Resorts... FleishmanHillard specialty agency Methods+Mastery’s "Team BDG” comes on board as agency of record for Blue Diamond Growers... The Lacek Group, a loyalty, CRM and brand marketing agency that is part of Ogilvy One, picks up FNBO financial services outfit.
