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Zapwater Communications has been hired by Billdr to launch the company’s efforts in the Chicagoland area. The agency will drive ongoing media relations, influencer marketing, strategic partnerships, and events. It will also work with the brand as they expand throughout the US. Billdr works with consumers on home renovation projects from start to finish. "Zapwater has a long track record of serving real estate and hospitality clients and telling their stories in an innovative way on the consumer side,” said Billdr co-founder and CEO Bertrand Nembot. “We were very attracted to how they've leveraged customer service, technology, and design into their storytelling as well.”
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Workhouse is selected as agency of record by Intercept Music, a software-as-a-service platform created for independent labels and musical artists. Workhouse will develop integrated promotional campaigns for the company, as well as executing a comprehensive launch strategy, ongoing public relations, celebrity seeding and creative content. Intercept, which is being launched in partnership with musician, record producer and actor Method Man, is a wholly owned subsidiary of Sanwire, a company focused on advanced technologies for the entertainment industry. “Workhouse has a proven track record of putting clients on the biggest platforms possible,” said Intercept Music CEO Tod Turner.
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Sage Growth Partners, a Baltimore-based healthcare marketing, strategy and research firm, is named agency of record for digital health solutions provider Qure4u. SGP’s scope of work will include brand awareness, thought leadership and content development, demand generation, sales support, website redesign, media relations and social media planning/execution. Qure4u currently partners with more than 22,500 providers and medical staff across the US. "We need an experienced, proven partner who thoroughly understands the healthcare industry, one that has the strategic and executional abilities to elevate our brand and increase interest in our services across the market,” said Qure4u vice president of marketing Kaitlin Pierce. “Sage is an ideal partner for us."
Firecracker PR is selected as official agency of record for Liner AI, an evidence-first AI research platform... Spoken Voice PR is engaged to lead public relations and communications strategy for San Francisco-based technology company nubrain... Sparq Designs is named official preferred marketing partner for Content Recovery Specialists, a contents restoration franchise... Moxie Communications Group is named agency of record for Gimme Seaweed, which makes organic, roasted seaweed snacks.
Praytell is appointed integrated communications agency of record for If You Care, a sustainable household products brand... Scout Lab is named agency of record for the National Eating Disorder Association... P-22 Agency signs on as public relations agency of record for Cachasol, a small-batch tequila and coastal farm distillery experience in Sayulita, Mexico.
Nickerson picks up Smartify Media, a digital out-of-home advertising network specializing in digital windows and retail media displays.... Meyocks signs on to work with LoCo Lab, a company that provides tech solutions focused on enhancing efficiency, regulatory compliance and accountability across supply chains... MZ Group is engaged to lead a strategic investor relations and financial communications program for ESS Tech, Inc., a manufacturer of long-duration iron flow energy storage systems for commercial and utility-scale applications.
Fire on the Hill, which has offices in London and New York, lands renewable energy developer JERA Nex... TEAM LEWIS takes on AOR duties for PetScreening, which provides pet policy management software... Echo-Factory, a Pasadena, CA-based marketing agency specializing in healthcare and life sciences, is selected as AOR for Catalina Island Health, Santa Catalina Island's only medical facility.
Emblem Public Relations comes on board as agency of record for LAIE Vermouth, a craft sipping vermouth... AMP3 Public Relations picks up AOR duties for Dr. Scholl’s Shoes... KNB Communications, a healthcare marketing and PR agency, is engaged to elevate awareness around the launch of Novare.
