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| Chirfi Guindo |
Merck names Chirfi Guindo chief marketing officer of Merck Human Health, effective July 1. Guindo spent more than 25 years at Merck before leaving to become executive vice president and head of global product strategy and commercialization at Biogen in 2017. He has overseen global marketing for Merck’s HIV portfolio, and also led Merck’s Human Health businesses in Canada, the Netherlands and South Africa. In his new post, Guindo will be responsible for leading the development and implementation of Merck’s long-term strategy for the Human Health portfolio spanning oncology, vaccines, pharmaceutical and pipeline products. “He has deep experience and a proven track record in strategy, marketing and commercialization across primary care, specialty care and rare diseases, in both developed and developing markets,” said Merck CEO and president Robert M. Davis.
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| Pamela Levine |
Disney General Entertainment hires former 20th Century Fox and HBO marketing chief Pamela Levine as head of marketing for Disney Branded Television and National Geographic Content, effective June 27. Levine was most recently chief marketing officer at BookClub, a social platform for readers and authors. In her new post, she will lead Disney’s integrated internal agency across brand and creative marketing, strategy, publicity, media planning, digital/social, events, talent relations and awards. She will work on content for Disney+, as well as the Disney- and National Geographic-branded linear networks.
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| Karina Frayter |
XPO Logistics, a provider of freight transportation services, names Karina Frayter, vice president of public relations. Frayter joins the company from Macy’s, where she served as senior director of corporate and financial communications. Before that, Frayter was senior managing director and head of media at RF|Binder. She has also been a producer at CNBC and CNN.
ICR adds Donna F. Anderson to its governance & shareholder advisory practice as senior advisor. She comes to ICR from T. Rowe Price... Troutman Strategies, a government affairs firm that is a subsidiary of legal firm Troutman Pepper Locke, promotes Neftali Partida and Tom Tilton to principal... Hancock Whitney, a Gulfport, MS-based financial services company, brings on Mary Elizabeth Stringer as director of government affairs, a newly created role.
Ballard Strategy Group names former Burson managing director Mike Waterman as MD. Waterman comes to Ballard from ROKK Solutions... The Herald Group brings on Trace Scruggs and Evan Lukaske as VPs... Travelier, which operates platforms for booking intercity transportation services via buses, trains and ferries in 124 countries, appoints Mario Gavira as CMO. 
Raffetto Herman Strategic Communications brings on Jessica Gail, who served as director of communications for Rep. Eric Swalwell, as senior media lead... Prime Therapeutics appoints Katie Payne as chief external affairs officer, a newly created role. She was previously a senior director at APCO... Thunderly promotes Jason Weaver to director of paid media. 
Ruder Finn hires Brent Mullins as SVP, talent and partnerships. Mullins joins the agency from 160over90, where he was VP, entertainment marketing... Allison Worldwide names Katie Huang Shin global president, technology, effective Nov. 14... Vasion, which provides serverless printing and AI-enabled automation, appoints Cindy White as CMO. 
Mod Op brings on John Powers and Alan Kipust as part of its Executive in Residence program, which already includes former Dun & Bradstreet chief data officer Monica Richter... Takeda Pharmaceuticals hires James-Denton Wyllie as head of R&D and external innovation communications... Veeam Software, which specializes in data resilience solutions, appoints Allison Cerra as CMO.
