 |
| Donna Imperato |
BCW CEO Donna Imperato announced today that she will retire during 2023 and exit the WPP unit once her replacement has been named.
In the interim, she will work with WPP CEO Mark Read to select a new leader of the firm.
“After 25 years of service to WPP and partnership with my incredible leadership teams over the years, I have decided it is time for a change,” said Imperato in a statement. “My goal and commitment over the past five years in leading the merger of Burson-Marsteller and Cohn & Wolfe to form BCW was to build one of the largest and best public relations/integrated communications agencies in the world.”
Read said Imperato “made a huge contribution to WPP as the driving force behind the success of Cohn & Wolfe and now BCW.”
He expressed gratitude for her leadership and wished her all the best for the future.
Breakwater Strategy, a strategic insights and communications consultancy, brings on former CNN justice correspondent Jessica Schneider as a VP... Stratacomm, a DC-based firm, names Darren Scher chief operating and integration officer. Scher comes to the agency from Adfero, where he was most recently managing director... Dreamday hires Veronica Gauthier as SVP of growth... TextNow appoints Bonnie Herche as VP of marketing. Herche joins the company from Crain Communications
DCI Group has hired Will Stevens, who has more than 20 years of
Imre names Fred Hickman EVP, group account lead. Hickman joins Imre from Klick, an agency that works with life sciences companies... Residence, a global network of creative companies, brings on Julian McBride as head of communications, a newly created role... Sherlock Communications, which has offices in Bogotå, Buenos Aires, Mexico City, Rio de Janeiro, Sao Paulo and Santiago, appoints Bianca Boucault, Maria Amelia Costa and Patricia Zylberman as managing directors.
Nick Mammano, who was president/CEO of the New Jersey Sports and Exposition Authority, has rejoined Mercury Public Affairs as a managing director in its Saddle Brook office.
Seven Letter hires Allie Raffa, who was most recently White House correspondent for NBC News, as a senior director... Points of Light, an organization founded by President George H.W. Bush that is dedicated to volunteer service, names Jeff Zanelli as CMO... Frontieras North America, an energy and environmental technology company, appoints Nora Shepard as VP of communications.
