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IMAGINE PR is appointed as US public relations representative for real estate and hospitality development company Bel Air Resorts Group. Imagine will be handling all media and influencer relationships for the client. Based in Miami, the Bel Air Resorts Group operates luxury boutique resorts in Quebec and The Bahamas that prioritize guests’ health and wellness with fitness and relaxation amenities, culinary options and eco-friendliness.
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The Consultancy PR signs on to represent SUITE NY, which provides design services for the interior design trade industry and C SUITE NY, an independent, boutique contract sales and distribution entity. The Consultancy’s scope of work for the client includes media relations, thought leadership opportunities, and other brand-related communications activities such as coordinating events and showroom activations. The agency is also serving as US agency of record for nanimarquina, a family business that designs and makes contemporary rugs, and will provide media relations and thought leadership for Burnham Design, as well as counseling the company on brand-related marketing and communications activities, including events and other initiatives.
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OKRP is named agency of record for Michaels, an arts, crafts and home décor retailer with 1,290 stores in the United States and Canada. The agency was chosen to create a fully integrated brand and marketing refresh that includes design, visual identity and advertising. The agency will also integrate Michaels intensive promotional marketing initiatives in its strategic and creative approach for the brand. “OKRP stood out for their creativity, deep retail experience and collaborative spirit,” said Michaels CMO Amanda Rassi.
Redpoint is named US-based PR agency of record for Kintetsu Railway, the largest private railway system in Japan...Ogilvy Health is named PR and marketing agency of record for Azurity Pharmaceuticals... Zapwater Communications signs on .HERE Maldives, a resort operated by Seaside Collection... Cherish PR's London-based team has been engaged by the Lagos International Theatre Festival for a UK PR brief to raise awareness of this year’s Festival.
FleishmanHillard is named strategic communications consultancy for the Bay Area Host Committee... Kite Hill is named PR partner for the Artist and the Machine summit, which till take place Nov. 19 in Los Angeles... Alliance Connection, a Detroit-based agency that specializes in all-inclusive resorts, travel and hospitality, wins Elite Island Resorts with properties in Antigua, Barbados and Panama.
Merlot Marketing is named agency of record for Nichiha USA, a manufacturer of building material solutions... Sally Beauty, the consumer retail division of parent company Sally Beauty Holdings, appoints Creative Media Marketing as its public relations agency of record... Doner comes on board as agency of record for Rush Street Gaming, which operates Rivers Casino locations in Pittsburgh; Philadelphia; Des Plaines, IL; Portsmouth, VA; and Schenectady, NY.
JPR Group picks up Kimmel Architecture (formerly Kimmel-Bogrette Architecture + Site) to establish a presence in the senior living marketplace... RG2 Communications, adds Pollini at Ladbroke Hall, an Italian restaurant that is part of the 43,000 sq.-ft. Edwardian landmark, which presents live music, contemporary art, dance and gastronomy... M&C Communications assumes PR duties for Hope for Stomach Cancer nonprofit group.
Konnect Agency connects with Crescent Hotels & Resorts... FleishmanHillard specialty agency Methods+Mastery’s "Team BDG” comes on board as agency of record for Blue Diamond Growers... The Lacek Group, a loyalty, CRM and brand marketing agency that is part of Ogilvy One, picks up FNBO financial services outfit.
