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Hopscotch Europe is selected to handle PR activities for Wilson Sporting Goods in the UK, France, Germany, Spain, Italy, Belgium and Sweden. The agency will provide PR support and consultancy for the brand at regional and country management levels, and work with Wilson's partners to deliver a comprehensive PR strategy aimed at raising brand awareness and increasing consumer demand for Wilson’s products. Hopscotch Europe’s multi-national team in Dublin will manage the global deployment of Wilson’s Racket Sports and Team Sports announcements, effectively pitching and translating the brand’s global vision throughout the EMEA region. “Our partnership with Hopscotch Europe will allow us to grow our market presence within Europe by executing effective PR strategies on a local level within Europe,” said Wilson racquet sports & team sports comms & influencer manager Anna Campolier.
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Manifest is named North America PR agency of record for Daiya Foods, a leader in the plant-based cheese market. Working through its studios in New York and Los Angeles, agency has been tasked with establishing a strategic press office, as well as driving creative storytelling. Founded in 2008, Daiya sells its products in more than 25,000 grocery stores in the US, Canada, Asia, Europe and Latin America, including Walmart, Whole Foods, Target, Loblaws and Metro. Manifest began working with Daiya in early 2023 and has already worked on the announcement of a multi-million dollar investment into fermentation techniques intended to dramatically improve the taste, texture and stretch of Daiya’s plant-based cheese products.
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Firecracker PR signs on to represent UK-based defense and space manufacturing company Pulsar Fusion. Firecracker will be tasked with promoting the research and development work Pulsar Fusion is doing in clean space rocket propulsion systems. Established in 2013 as Applied Fusion Systems, Pulsar Fusion develops hyper-fast space propulsion systems using nuclear fusion. In 2022, the company was awarded funds from the UK Space Agency to conduct research into nuclear electric propulsion.
Rubenstein Public Relations adds Greenland Energy Company, a US public company developing Greenland’s oil, natural gas and critical resources, to its client roster... FINN Partners picks up DonorsChoose, a non-profit organization that connects donor funding directly to public school teacher needs... Ripley PR lands Contractor Commerce, which provides e-commerce services for contractors.
CIIC PR is named agency of record for Sushi by Boū, an omakase restaurant with more than 23 locations across major U.S. markets... 5W signs up water technology company VVater, developer of the Farady Reactor, an electrified water purification system... Firecracker PR is selected as public relations agency of record for MIMARU, an apartment-style hotel brand for families and that operates 27 locations in Tokyo, Kyoto and Osaka, Japan.
Redpoint signs on to handle digital marketing for Connecticut wineries Saltwater Farm Vineyard and Kingdom of the Hawk Vineyard... 360PR+ is selected by Authority Brands Trade Brands Division to raise consumer awareness of its Benjamin Franklin Plumbing, Mister Sparky and One Hour Heating & Air Conditioning brands... Konnect Agency lands Visiting Angels, which offers personalized care to help seniors live independently in their own homes.
Tier One Partners’ Content Studio is engaged by InvestGreen, a company providing retail investors access to institutional-quality clean energy investment opportunities... Campstories is named PR agency of record for the City of Napa... Lewis Line Public Relations, a Gen-Z-owned publicity firm headquartered in Los Angeles, is representing cultural commentator, content creator and podcast host Ryan Lu.
REYA Communications lands PR work from Schlosshotel Fiss, a ski property in the Tyrol region of western Austria... B-Engaged, global sports marketing agency headquartered in London, is engaged by Visit Seattle to lead its global football strategy in the build-up to the 2026 FIFA World Cup... William Mills Agency picks up job to elevate the industry presence of PentEdge.
