 |
A little more than half (51 percent) of Americans support the Black Lives Matter movement, down from 67 percent in 2020 following the murder of George Floyd at the hands of Minneapolis cops, according to a survey from the Pew Research Center.
One of the reasons for the decline in public support: only 31 percent of the respondents understand the goals of BLM “extremely or very well.”
The BLM has got to get its messaging out.
Pew found that 34 percent of Americans view BLM as divisive and a third of the respondents consider it dangerous.
 |
Only 26 percent call BLM empowering and 18 percent label it as inclusive.
A little more than three in ten (32 percent) of Americans say BLM brings attention to racism against Black people extremely or very well.
Thirty-five percent say the group is “somewhat” successful and 30 percent say “not to or not at all.”
The bottom line: forty percent of Americans believe the increased focus on racism and racial inequality following Floyd’s death has improved the lives of Black people.
Sixty percent say the increased focus hasn't changed much in the Black community.
A new Burson report finds that a general lack of trust in social and political institutions has spilled over into the business arena.
Research has always been a “black box,” but with the adoption of new technologies and reduced budgets, less rigorous and even fraudulent methods have proliferated at the hands of inexperienced vendors.
Changing marketing forces continued to push back against both growth and profitability for PR agencies in 2025, according to a recently released report from Gould+Partners.
Japan has kept its position as the country with the strongest ties to the U.S. for the third consecutive year in the recently released 2026 BGR Impact Index.
The split between the growing number of sources that audiences can go to for information and the increasing consolidation at the biggest outlets in the media industry is resulting in an environment that poses significant challenges for communicators, according to a new study from Global Strategy Group.
