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The global economy is threatened by a wave of insularity that is cutting people off from the world beyond their immediate environment and making them more unlikely to listen to—or do business with—people from other countries or with opinions different from theirs, according to Edelman’s 2026 Trust Barometer.
While the danger of being on the president’s bad side is seen as a major source of concern for brands, the potential negative effects of artificial intelligence pose an even greater reputational threat, according to Global Situation Room report.
While predictions of economic improvement in the coming year from corporate and financial decision makers are down slightly from last year’s numbers, the overall outlook is still strongly positive, according to a new survey from Teneo.
A strong overall digital presence has become a must-have for CEOs—not just a strategy for dealing with a crisis or market announcement, according to a new study from H/Advisors Abernathy. However, making that presence an effective one is not as simple as it might seem.
Most B2B marketing execs expect to have more money to work with in 2026, according to a new report from 10Fold.
Seventy percent of decision makers at US life sciences companies are bullish about what 2026 holds for their businesses, but challenges in the capital markets, shifts in political and policy issues, and the persistence of cybersecurity threats are tempering that optimism, a new report from FTI Consulting finds.
Work-life balance is the job perk that matters most to employees at independent agencies, pushing compensation to second place, according to a new study from IPREX.
Law firms express concerns about AI’s authenticity and reputational risk, even though they are rapidly increasing its role in their communications strategies, according to a white paper released by Infinite, which handles professional services PR.
The deadline for O'Dwyer's 2026 rankings of PR firms, a benchmark study of the growth of the industry since 1970, is Mon., Mar. 16, 2026. Show your expertise in 23 PR specialties. Rankings are also tabulated by 14 cities and regions.
The rapid emergence of challenger brands and third-party sellers in the digital marketplace has created a big hurdle for major CPG brands, according to a new report from IPG’s Agentic Systems for Commerce unit.
Amid the longest government shutdown in U.S. history, PRSA's ICON conference in Wash., D.C., Oct. 28-30 featured a collection of panels exploring the intersection of political communication and PR from a variety of angles, navigating how practitioners can rebuild trust and uphold transparency in an increasingly polarized climate.
About eight out of 10 self-publishing creator journalists (82 percent) say that at least some of their stories are based on a PR pitch, according to a study from Muck Rack.
Robert Udowitz and Steve Drake, principals of RFP Associates, advocated for an agency selection process that mirrors the same rigor applied to recruiting key staff members, during their seminar at last week's PRSA ICON conference in Wash., D.C.
Close to two-thirds (63 percent) of those polled in a recent study from Tier One Partners say they’ve lost some of their faith in traditional news media.
The bull market that the PR and communications industry has seen for the past few years is showing some signs of wear, according to the newly released Davis+Gilbert Public Relations Industry Trends Report 2025.
After several years of stepping up their public profiles, CEOs have entered what a new study from Golin calls “The Cone of Retreat,” taking a pause to rethink their strategies in the wake of economic, political and social instability.
A sea change in how Americans access and consume political news is increasingly reflecting the partisan divide found in the overall political landscape, according to a new study from Global Strategy Group.
AI may not be ready to take your job just yet, but odds are that it will at least transform what you do at work and make it necessary for you to update your work skillsets, according to a new report from Hiring Lab, the economic research arm of job search platform Indeed.
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