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5WPR is selected as public relations AOR for Casetext, which uses advanced AI and machine learning to build technology for legal professionals. On June 27, Casetext entered into a definitive agreement to be acquired by Thomson Reuters for $650M, subject to regulatory reviews. 5WPR is responsible for media relations management on behalf of Casetext, working to amplify the brand’s AI innovations across the broader media landscape. The company recently launched CoCounsel, which it bills as the world’s first AI legal assistant. “5W was a huge part of our successful CoCounsel launch,” said Casetext co-founder and chief innovation officer Pablo Arredondo.
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Jeffrey Group signs on to provide public relations support to the Council of the Americas for the second year. The agency will serve as strategic communications consultant and public relations agency for the 2023 COA Symposium & 28th BRAVO Business Awards, scheduled for October 20 at the University of Miami’s Lakeside Village. COA and JeffreyGroup will work together to create the communications strategy and action plan, develop fresh content, conduct media outreach around 2023 milestones, and provide media support for COA and honorees at the events. This year’s symposium will cover such topics as the region’s digital payments revolution, the corporate sector as a driver for climate action, and the rise of artificial intelligence as a catalyst for business transformation. “JeffreyGroup’s pan-regional network and experience with global brands are invaluable as we work together to foster a community of changemakers across industries and governments in the Americas,” said AS/COA Miami vice president Maria Lourdes Teran.
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9Rooftops is continuing its agency-of-record relationship with the Pennsylvania Lottery after a competitive review. The two organizations have worked together in various forms for the last two decades. The new contract calls for 9Rooftops to elevate the lottery statewide with a focus on creating marketing campaigns that highlight the lottery’s key mission of having its proceeds go back into communities to support older Pennsylvanians. “We believe 9Rooftops is uniquely qualified to help our lottery evolve in a complex marketing environment so that the PA Lottery can continue generating vital funds our seniors rely on each day,” said lottery executive director Drew Svitko.
The Uptown Agency is named agency of record for USA Bobsled/Skeleton, the national governing body for the bobsled and skeleton in the US... SPM Communications adds L&L Hawaiian Barbecue, Sunfly and Puttery to its client roster... Grant PR, which has handled such clients as 3M, Empire State Realty Trust and WNET Thirteen, signs on commercial retail real estate brokerage firm Rova.re.
French/West/Vaughan is named agency of record for Carolina Performing Arts' inaugural "All. Together. Now." Festival, which will take place Feb. 19–21, 2027... Ruder Finn signs on as communications agency of record for Neurocrine Biosciences... Ripley PR is chosen to serve as the public relations agency of record for CAMP Digital, a digital marketing agency focused on the home service industry.
Red Lorry Yellow Lorry is named PR AOR in the U.S., UK, Germany, Austria and Switzerland for Flowable, developer of the Agentic Case Platform, which helps regulated organizations orchestrate AI agents while keeping humans in the loop... Moore is selected as brand AOR for the Alzheimer's Association... PhillComm Global, which specializes in emerging industries and new categories, is named AOR for AIGNCI, HIFI and Hypercall.
Racepoint Global is selected as communications agency for Velaura AI, a company developing ultra-low-power silicon and software technologies for data centers and emerging Physical AI applications... V2 Communications signs on to work with Bevi, Cielo and Treefera... Colangelo & Partners is named AOR for for independent fine wine retailer Tribeca Wine Merchants, which is celebrating its 25th anniversary.
FINN Partners is named public relations agency of record for SUSE, which provides enterprise open-source solutions... Lou Hammond Group signs on to work with the West Virginia Department of Tourism... Wireside Communications adds Xscape Photonics, Salience Labs and Aria Networks to its client roster.
