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| Lisa Horton |
ASTRSK PR names Lisa Horton president. Horton was most recently chief strategy officer at the agency and has also served as an executive VP. She was previously with FINN Partners. In her new post, Horton will work with agency CEO Elliot Tomaeno on areas that include hiring, new business and strategic client counsel across communications, PR, creative activations and events. “Lisa’s promotion is a testament to her exceptional contributions, steadfast commitment and leadership through the challenges of the COVID pandemic, economic uncertainties and industry shift,” said Tomaneo.
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| Ellen Copaken |
AMC Theatres promotes Ellen Copaken to senior VP marketing. Copaken joined the company as VP, growth strategy in 2022. She was previously managing director and partner at strategic growth consultancy Sterling-Rice Group. Before that, Copaken held senior marketing roles at Frito-Lay, PepsiCo and Hostess Brands. At AMC, she will report to chairman and CEO Adam Aron and will join AMC’s executive committee. “Ellen Copaken has truly distinguished herself as she grabbed the reins of our desire to launch AMC Perfectly Popcorn to the home market,” said Aron. “In the year and a half that she has been with us, her talent, skill and affable nature have been obvious to all who have interacted with her.”
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| Marinda Yelverton |
160/90 hires Marinda Yelverton as VP, creator and social, based in the agency’s Santa Monica office. Yelverton joins 160/90 from Whalar where, as senior VP, brand solutions, she led and mentored the North American client services team. She previously held senior positions at Ketchum, Edelman’s United Entertainment Group and Dentsu Creative (formally 360i). Yelverton has executed creator and talent-led strategies for brands across tech, beauty, fashion, CPG and entertainment as well as supporting key social platform partnerships.
Ballard Partners names former Burson managing director Mike Waterman as MD. Waterman comes to Ballard from ROKK Solutions... The Herald Group brings on Trace Scruggs and Evan Lukaske as VPs... Travelier, which operates platforms for booking intercity transportation services via buses, trains and ferries in 124 countries, appoints Mario Gavira as CMO. 
Raffetto Herman Strategic Communications brings on Jessica Gail, who served as director of communications for Rep. Eric Swalwell, as senior media lead... Prime Therapeutics appoints Katie Payne as chief external affairs officer, a newly created role. She was previously a senior director at APCO... Thunderly promotes Jason Weaver to director of paid media. 
Ruder Finn hires Brent Mullins as SVP, talent and partnerships. Mullins joins the agency from 160over90, where he was VP, entertainment marketing... Allison Worldwide names Katie Huang Shin global president, technology, effective Nov. 14... Vasion, which provides serverless printing and AI-enabled automation, appoints Cindy White as CMO. 
Mod Op brings on John Powers and Alan Kipust as part of its Executive in Residence program, which already includes former Dun & Bradstreet chief data officer Monica Richter... Takeda Pharmaceuticals hires James-Denton Wyllie as head of R&D and external innovation communications... Veeam Software, which specializes in data resilience solutions, appoints Allison Cerra as CMO.
The Dallas Mavericks bring on Gina Miller as chief communications officer, a newly created role. She was previously with Major League Soccer team FC Dallas... Americans for the Arts, a nonprofit organization that advances arts advocacy, names Jamey Lundblad as CMO... Ambac Financial Group, an insurance holding company, names Karen Beyer managing director, head of investor relations.
