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Karbo Communications launches an AI practice, which will provide clients with customizable communications and digital marketing solutions designed to help them own the AI narrative. The agency has worked with AI innovators from startups to billion-dollar brands over the last 25 years, giving it deep experience and perspective on the needs of AI-focused companies. The experience of the agency’s team members includes working with such brands as Nvidia, IBM Watson, Meta, Penguin, Cornelis Networks and AppDynamics. Karbo has also developed a comprehensive AI Blueprint, which includes AI guidelines, a code of ethics, plus best practices for the use of AI tools and workflows in PR, content development and digital marketing. “Our AI Practice is purpose-built to tackle the unique challenges AI companies face today and tomorrow and deliver new customers, partners, funding and staff,” said Karbo Communications CEO and founder Julie Karbo.
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Ruder Finn unveils rf.engage, its global center of excellence for strategic internal communications and engagement. The agency says that internal engagements now account for close to 20 percent of its global client portfolio. The new unit is headed by Ruder Finn’s London office managing director, Nick Leonard, reporting to CEO Kathy Bloomgarden. EVPs Trish Nicolas and Jem Gregory will be part of the senior team. rf.engage brings together the company’s strategic internal communications, change management and employee engagement expertise to help businesses connect their people to strategy, goals, and purpose in fast-changing, diverse, and distributed working environments, and ensure internal and external activities are aligned. “The way employees interact with their employer and each other has changed forever,” said Bloomgarden. “Stronger employee engagement efforts are critical to building a world class culture in today’s much changed environment.”
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Ballantines PR launches a brand refresh designed by J.Burks Studio. The new design pays homage to the agency’s beginnings as part of Ballantines Hotel, a mid-century modern hotel in Palm Springs owned and operated by BPR founder and president Sarah Robarts. The hotel, a gathering place for creatives and connectors, grew into a business with influence across industry verticals. Headquartered in West Hollywood with offices expanding into New York City, San Francisco, Miami and London, BPR works with clients in sectors including luxury, sports, tech, entertainment, hospitality and the arts. Clients recently added to the agency’s roster include The Aster, a new private members-only club.
PSC (Princeton Strategic Communications) acquires Nonprofit Partners... CG Life launches 24/364, a cultural brand platform intended to drive awareness, connection and action aimed at keeping rare disease at the forefront of the health and social conversation... Interluxe Group, which focuses on brand experiences and in-person activations; Quinn, a strategic communications agency; and media and digital agency North & Warren are uniting under the Interluxe Group banner.
KITH, which provides corporate reputation and crisis preparation services, is now owned by CEO Stephanie Craig, who has been with the firm since 2021... The Marketing Cloud, a part of Stagwell, introduces several expansions to Agent Cloud, the platform it launched in October 2025 to simplify access to its AI tools and marketing assistants.... Notified launches its AI Press Release Optimizer.
V2 Communications launches its AI Visibility Solution and Earned Media at Scale, two service offerings designed to help companies increase visibility and credibility in generative search... The Public Relations Global Network brings on Greenough Communications as its Boston member agency... DBC is relaunching The DBC Industry Calendar as a free site to help communicators more easily discover relevant events and awards in the cluttered event landscape driven by the growth of webinars and online events. 
PAN releases new original research showing that a significant share of B2B citations surfaced by ChatGPT are inaccurate, misattributed or entirely fabricated, introducing a new credibility risk for brands... REQ, which has offices in DC and San Diego, opens in Phoenix... Notified introduces Market Intelligence, an addition to its all-in-one IR Hub, which gives IR teams a more streamlined way to prepare for earnings calls.
FGS Global is collaborating with The 350 Club, a closed community for board members and leaders of large global companies... Impact XM, a portfolio company of global investment firm The Riverside Company, acquires Jack Morton from Omnicom... Southwest Strategies Group, a San Diego-based firm with offices in Fresno, Los Angeles, Phoenix, San Francisco and Seattle, rebrands as Bodewell Group, unifying its family of agencies into a single strategic communications firm.
